Capital Numbers is a digital solutions company trusted by global brands and fast-growing startups for custom software development, team augmentation, and digital transformation. With a strong presence across the US, Europe, APAC, and the Middle East, we deliver scalable and agile tech solutions that drive measurable business outcomes.

We are now looking for a Head – Outbound Demand Generation & Lead Generation Team to take ownership of our outbound lead generation efforts, helping fuel our growth across global markets.

Role Overview

This is a senior, strategic role ideal for a hands-on leader who has built and scaled outbound demand generation functions from the ground up. You will own the strategy, execution, and optimization of multi-channel outbound campaigns across email, LinkedIn, and inside sales while leading a high-performing team focused on generating qualified leads and accelerating pipeline growth.

Key Responsibilities

Strategy & Planning

• Design and lead Capital Numbers' global outbound demand generation strategy, aligned with revenue goals and market expansion plans.
• Define ICPs, target segments, and engagement models using market insights, past performance data, and sales input.
• Build quarterly campaign roadmaps with clear KPIs for lead quality, conversion, and ROI.

Team Leadership & Development

• Lead, mentor, and grow a team of SDRs and lead gen specialists across outbound email, LinkedIn, and inside sales functions.
• Establish team workflows, outreach cadences, quality standards, and performance metrics.
• Collaborate closely with Marketing and Sales to ensure seamless lead handoffs and consistent messaging across the funnel.

Execution & Enablement

• Manage end-to-end campaign execution using automation platforms, CRMs, prospecting tools, and enrichment tools.
• Deploy social selling and personalized messaging frameworks to drive engagement and improve response rates.
• Oversee the implementation of sales enablement assets and lead qualification processes to support pipeline progression.

Analytics & Optimization

• Monitor performance metrics through detailed dashboards and reports; optimize campaigns based on insights and feedback loops.
• Drive data-driven decision-making using funnel analysis, lead scoring, and conversion tracking.
• Present performance reviews and campaign impact to senior leadership with clear ROI narratives.

What We’re Looking For

• Minimum 10 years of experience in B2B demand generation, with at least 4+ years in a leadership role.
• Proven success in building and managing outbound campaigns that directly influenced revenue.
• Experience targeting international markets (US, Europe, Middle East, APAC) in tech services or SaaS sectors.
• Expertise in using tools like HubSpot, Salesforce, Zoho CRM, Apollo, LinkedIn Sales Navigator, etc.
• Strong analytical, communication, and team leadership skills.
• Ability to thrive in a fast-paced, high-growth environment with a strong sense of ownership and execution focus.

Preferred Qualifications

• Bachelor’s or Master’s degree in Marketing, Business Administration, or related fields.
• Experience with Account-Based Marketing (ABM), sales development frameworks, and campaign orchestration.
• Understanding of data compliance laws (e.g., GDPR, CAN-SPAM).

Why Join Capital Numbers?

• Be part of a high-impact, high-visibility function directly tied to company growth.
• Work with global clients and execute campaigns across diverse markets.
• Join a collaborative, innovative culture that rewards initiative and results.
• Competitive compensation, flexible work environment, and strong growth opportunities.