Company Profile & Position

Since 1921, our family has been protecting Canadians from the cold – a relentless quest that founded Moose Knuckles Canada in 2009. Inspired by our nation’s most fearless animal who only leaves a trace of its knuckle in the snow, the moose guides voyagers on their endless pursuit of adventure.

The brand was built on the belief that we could make the leanest, toughest, and most luxurious sportswear in the world. We engineer Canadian know-how, grit and heritage into every fiber, stitch, and zipper. We stand by our impeccable tailoring, ethically sourced materials, and premium hardware. Our mission is to warm you to your core so you can ignite the fire within.

We are a family, a community, a movement, and we wear it on our sleeves. Discover the Spirit of the Moose in our garments engineered for the tundra, designed for the city.

WHO WE ARE

We are bold, we are tenacious, we are courageous and brave.

We are a cast of characters; we are a tribe.

We embrace our differences, and we share our likenesses.

WHAT WE BELIEVE

We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism.

Key Responsibilities:

1.CRM Strategy and Planning

• Create and define a proper Moose Knuckles CRM strategy plan, yearly objectives, road map and control of budget for company’s business target and projects to enhance the Company’s CRM standard and delivery.
• Develop & implement action plan to build/analysis customer database and facilitate recruitment of VIP customers, and to improve the customer service and profitability.
• Define multi-channel CRM communication strategy

2.Existing VIP database analysis, store monthly events and festive customer-driven campaigns.

• Work closely with Store in Charges and Retail Management on customer data analysis, come up with customer-driven campaigns to achieve higher customer life value and other CRM KPIs.

3.Membership Program Scheme Design and Process Follow Up

• Work closely with IT, Retail and Ecommerce on membership system scheme design, come up with customer-driven CRM schemes , follow up and improve on the execution according to the market trend and customer feedback, aim to have a successful full cycle online and offline membership program

4.Personalize the customer service and coaching.

• Be the leader to realize the whole single–customer view crossing all platforms and personalization, i.e. based on massive in-depth analysis of customers, personalize the offers and content them. Provide sales skill and CRM management training to all Channel staff

5.Market CRM Data Analysis and Reports

• Support Line Manager on creating market CRM presentation, analysis, reports and any other required paperwork.

6.Other ad hoc assignments.

Skills:

1. Bachelor’s degree or above, Good in oral and written English
2. Above 5 years of CRM experiences , including VIP networking build up and maintenance
3. Luxury Fashion industry is preferred
4. Creative and open mind, Agile, self-motivated, strong ownership and execution and with strong willingness to explore Retail Marketing
5. Strong experience liaising with cross-functional teams and departments
6. Strives in a fast pace, quick changing environment and familiar with meeting numerous deadlines
7. A good personality with a positive outlook
8. Leverage share marketing services establish and manage the pull of trusted suppliers
9. Excellent relation skills ( empathy, communication, good speech skill, pragmatism)
10. Good skills to work for targets (KPI’s, in quantity and quality)
11. Product knowledge (materials, wearability, functionality; respect of company’s guidelines in display, presentation to the client, management)
12. Service oriented (taking care of others’ need, motivation is to satisfy client’s need, patience)
13. CRM Management
14. Strong Team player
15. Fashion sense and willingness to innovate in proposing alternative showcase
16. Business acumen & sales driven, willing to learn and adaptive to changes and pressure.
17. Entrepreneurship, creative mind and thinking outside of the box