Fitness Instructor cover letter example & writing guide

While fitness instructors may be great at building up your clients, the idea of building an effective cover letter might seem a bit too heavy a lift. Just like planning a routine to achieve your client’s goals, writing a great cover letter requires a clear and compelling plan so that the reader understands what makes you special within the competitive fitness world.

In this writing guide and corresponding fitness instructor cover letter example, we’ll look at exactly how to draft a cover letter that can get you interviews, including:

• What a fitness instructor cover letter should include

• What to write in the cover letter introduction

• What information to give in the cover letter body

• Writing a cover letter without any relevant experience 

• How to write a cover letter closing

What should your fitness instructor cover letter include?

Much like leading any exercise class, your fitness instructor cover letter needs to warm up with a header that includes your contact information and the information of the organization where you are applying. This is followed by a greeting. 

Need more instructions? Check out our article on how to address a cover letter for additional details. Other pieces that your fitness instructor cover letter should include are an introduction, a body, and a closing, all of which we’ll go over in this article.

What can you write in the introduction of your cover letter?

The introduction of your cover letter is where you up the intensity to grab the reader’s interest. The most effective way to do this is to highlight what makes you special as a fitness professional—your “signature move.”

Start off strong by briefly expressing your interest in the role. Then, you want to get the reader’s heart pumping with your expertise in a particular specialty, a metric you’ve achieved like increasing class enrollment, or a track record of excellent customer service. 

Your main goal is for the reader to glean your enthusiasm and fitness (pun intended) for the role right off the bat and motivate them to keep reading.

What should be mentioned in the cover letter body for a fitness instructor vacancy?

The body of your fitness instructor cover letter is where you elaborate on your qualifications, skills and expertise, and unique selling points (USPs)—what makes you stand out from the crowd.

A good way to do this is to answer each of these three questions:

1. Why you? Talk a bit about your background, including your skills, relevant work experience, and training like an ACE Personal Trainer certification. Then, segue into your work history, incorporating quantifiable achievements where you can, such as creating a class that reduced dropout rates, or bringing new clients into a fitness center. Potential employers want to see a fitness instructor who can strengthen their bottom line.

2. Why here? Express why you want to work for this organization. Do you want to work with clients with special challenges, or specialize in programming new classes? Are you impressed with this organization’s reputation or facility? You can compliment the company, but also make sure to specify how you’d complement their team.

3. Why now? Explain why you’re applying for this role now. Do you want to work for a larger training center, or eventually become a manager? Touch on your career goals, what you’ve done to achieve them, and why your career path has led you to this particular opportunity.

Get more in-depth advice in our article on what you should write in a cover letter body.

How to write a cover letter without any relevant experience

Every experienced fitness instructor had to start somewhere. So if you’re looking for your first job, don’t worry. You can still craft a great cover letter. The key is to focus on transferable skills and experience, as well as your enthusiasm.

Review the job description and identify what the employer is looking for, especially soft skills such as communication, problem solving, and leadership. Share any examples of when you used those skills in previous roles, even if they weren’t fitness-related. Of course, any more related experience you have teaching health and fitness, even as a volunteer, will be particularly useful to include.

How to write a cover letter closing

The end of your fitness instructor cover letter is like the cool-down, but you still need to end strong and motivate the hiring manager to get in touch. Keep the closing brief—one to two sentences, maximum—and thank them for their time. But giving your closing a little stretch can help you land an interview.

• Connect your expertise to the position. Restate how your unique qualifications would be an asset: “I believe that my motivational skills, superior track record of client satisfaction, and deep knowledge of health, physiology, and personal training will allow me to excel as a fitness instructor at ABC Fitness.”

• Include a call to action. Motivate the reader to move your application forward: “I am excited by the possibility of joining your team and positively contributing to the well-being of your clients. Thank you for your time and attention, and I look forward to hearing from you.”

End your cover letter on a strong note. Find more tips and examples in our article on how to close a cover letter.

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