Role Description
This is a full-time role for a Social Media Manager located in Mohali district, with flexibility for some work from home. As the Social Media Manager, you will be responsible for developing and implementing social media strategies and campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, etc.) for a debutant actor. You will also create and manage digital content, engage with followers, analyze metrics, and report on performance.
Qualifications
● Marketing Education
● 1 year of experience in social media management, digital marketing, or a related field
● Demonstrated experience in developing and implementing successful social media campaigns
● Proficient in social media analytics and management tools (e.g., Hootsuite, Sprout Social, Google Analytics, etc.)
● Excellent written and verbal communication skills with strong attention to detail
● Ability to work in a fast-paced environment, prioritize tasks, and manage multiple projects
● Experience with graphic design, photography, and/or video editing is a plus
● Knowledge of social media trends and best practices
● Experience in the entertainment industry is a plus
Duties/ Responsibilities
A social media manager for a debut actor plays a crucial role in building their online presence and promoting their career. Here are some key duties and responsibilities:
● Content Creation: Create engaging and visually appealing content, such as posts, images, and videos, that showcase the actor's personality and talent.
● Platform Selection: Identify and manage the most appropriate social media platforms for the actor's target audience, which could include Instagram, Twitter, Facebook, TikTok, or others.
● Posting Schedule: Develop and maintain a consistent posting schedule to keep the actor's social media profiles active and engaging.
● Audience Engagement: Interact with fans, respond to comments and messages, and build a loyal and engaged online community.
● Trend Monitoring: Stay up-to-date with current social media trends and adapt the actor's content strategy accordingly.
● Branding: Ensure the actor's online presence reflects their personal brand and career goals.
● Analytics: Monitor and analyze social media performance using tools like Google Analytics or platform-specific insights to adjust the content strategy.
● Campaign Management: Plan and execute social media campaigns to promote the actor's projects, events, and appearances.
● Collaborations: Explore opportunities for collaborations with other influencers, brands, or entertainment industry professionals to expand the actor's reach.
● Audience Growth: Implement strategies to grow the actor's follower base organically and through paid advertising if necessary.
● Content Strategy: Develop a content strategy that balances promotional posts with more personal and relatable content to connect with the audience
● Compliance: Ensure that all posts and promotions adhere to industry guidelines and regulations.
● Reporting: Provide regular reports to the actor on the effectiveness of social media efforts and make adjustments based on performance data.
The social media manager's role is crucial in helping a debut actor establish a strong and positive online presence, connect with fans, and advance their career in the entertainment industry.