不凡帝范梅勒糖果(中国)有限公司

Senior Category Development Manager

Shanghai, Shanghai, CN

9 months ago
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Summary

该职位来源于猎聘 ABOUT THE JOB Strengthen PVM category/brand development and generate incremental sales through national wide trade campaign planning, budgeting and in-store activation implementation. WHAT YOU WILL DO  Lead team to develop category business in terms of sales and distribution growth via trade activity designing, trade promotion planning, budgeting, forecasting and controlling  Lead both the development and implementation of annual commercial activity plan that is fully aligned and guarantees strategic, commercial, channel, category and brand objectives are met  Work with both sales and regional trade marketing team to ensure the seamless delivery of commercial activity from Marketing to Sales  Facilitate the category rolling 3-month sales forecast with both commercial and supply chain to make sure right NPD pipeline, promotional forecasting, customer stocking and volume target delivery  Manage the activity implementation process to ensure that all activity is developed and communicated on time in a standard way to the sales team  Support CMM (Channel Marketing Manager) the creation & reviews of the Channel Strategy and Sales Driver Investment, monitoring and continuous improvement  Analyze promotion data either from internal or external to assess promotional effectiveness 职位要求: Bachelor degree or above Minimum 10 years relative working experience in FMCG industry commercial team (Sales, KA management, Trade Marketing, brand marketing) Minimum 2 years leading team experience in commercial department FMCG industry knowledge Trade knowledge for both Modern Trade, traditional trade is must-have, E-commerce & New retail is nice-to-have Shopper insight knowledge Retail and distributor knowledge Good communication skill Strategic thinking 若您投递本职位: (1)视为默认同意我们通过第三方平台系统处理您的简历。 (2)无论投递结果如何,我们会将您作为潜在候选人并将您的简历保管在我们的人才库中。若您拒绝将您的简历保管在我们的人才库中,您有权随时通过下方所示邮箱联系我们删除您的简历。 (3)作为跨国性集团公司,我们将基于人力资源管理等合理目的在您所在国家及以外其他国家的服务器和数据库中处理您的个人信息。 (4)如您对上述个人信息处理事项有任何疑问,请登陆“国家企业信用信息公示系统”查询我司最新年度报告中所示的企业电子邮箱,并通过该电子邮箱联系我们。

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