Company Overview: At Famous Marketplace (by One Impression), we're reshaping how brands collaborate with creators. Our dynamic platform empowers brands and creators to connect, collaborate, and grow seamlessly. Join our fast-paced, innovative team where your efforts directly impact our growth.
Role Overview: We’re seeking a talented Demand Generation Specialist to drive outbound lead generation and nurture sales opportunities. You'll utilize LinkedIn Sales Navigator, AI-driven content creation, sophisticated email outreach campaigns, and platforms like Apollo and Instantly to develop and execute strategic outbound initiatives.
Responsibilities
Develop and manage outbound sales strategies using LinkedIn Sales Navigator, Apollo, and Instantly to identify, nurture, and convert leads into qualified opportunities
Leverage AI tools to create high-quality, engaging, and relevant blog content aimed at educating and converting target audiences
Design and execute cold email outreach campaigns, including crafting compelling messaging, segmenting target audiences, and analyzing results to optimize conversion rates
Create and manage outbound sales funnels to drive continuous engagement and ensure consistent lead flow
Collaborate closely with sales, marketing, and product teams to align outbound activities with overall business objectives
Continuously analyze campaign performance, utilizing insights to optimize strategies, messaging, and outreach techniques
Maintain an up-to-date understanding of industry best practices, competitor activities, and innovative outbound tactics
Requirements
Proven experience (2-4 years) in demand generation, lead generation, outbound marketing, or related roles
Hands-on expertise using LinkedIn Sales Navigator, Apollo.io, Instantly, and similar outbound and automation tools
Proficient in using AI-driven tools (e.g., ChatGPT, Jasper, Copy.ai) to produce relevant, high-quality content for blogs and emails
Strong knowledge of email deliverability best practices, outreach personalization, and CRM systems like HubSpot
Analytical mindset with a track record of effectively measuring, analyzing, and optimizing campaign performance
Excellent written and verbal communication skills, demonstrating clear, compelling, and persuasive messaging
Comfortable working in a dynamic, fast-paced environment and adapting quickly to new tools and platforms
Why Join Us?
Join a pioneering team in the rapidly growing creator economy
Work closely with talented, motivated individuals in a collaborative and innovative culture
Opportunity for growth, learning, and making a tangible impact on company performance
If you're passionate about driving growth through innovative demand generation strategies, we’d love to hear from you!
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