Job Title – Online Content Specialist

Location – Conshohocken, PA 19428

Duration – 3+ months contract position

Shift Time – Mon – Fri 9AM – 5PM

Responsibilities

• Act as a member of the Marketing function and wider E-commerce team, and proactively contribute to Marketing and E-commerce plans/outputs in order to deliver to the common objectives and goals and secure consistency of content and messaging across channels
• Manage content localization process: adjust global material for local adaptation in order to secure local relevance
• Continuously optimize the content, editorial process and efficiency, and contribute to the development with insights, recommendations and solutions in the area of content
• Based on commercial and identified additional local needs, create new content when necessary and lead content adaptation
• Work closely on a daily basis with range, merchandising, SEO (Search Engine Optimisation) and digital performance functions to secure cross-functional alignment in the wider E-commerce team
• Coordinate and execute local A/B testing acting in line with guidelines set from Group Digital
• Manage digital assets and publish locally relevant content on client's digital channels
• Responsible for reviewing content assets, identify improvements, create pages and publish in digital channels
• Continuously work with and organize digital content assets based on received plans
• Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture)
• Be an active player in driving an open and sharing climate, being a role model of the client's values, and contribute to the transformation of client

Key previous experiences and proven skills

• Relevant sources of Performance Indicators to contribute to the purpose of the job
• Formal qualifications in Marketing or equivalent
• Minimum 5 years of experience in Digital Marketing, content creation and copy writing or similar
• Experience in driving output within set scope and following up results

Company Overview:

• Infojini Consulting is a Staffing and Recruitment company and incorporated in Baltimore, MD.
• Infojini caters various hospitals, health & wellness centers, pharmacy, and medical facilities over fifty states across the United States