Discover your 100% YOU with MicroSourcing!
Position: Content Marketing Specialist
Location: Global One, Eastwood, Libis, QC, Philippines,
Work setup & shift: Work from Home / Morning Shift
Why join MicroSourcing?
You'll Have
- Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
- A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
- Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
- Career Growth: Take advantage of opportunities for continuous learning and career advancement.
- Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.
Your Role
As a Content Marketing Specialist, you will:
- Plan, create, and publish engaging content across Instagram, Facebook, TikTok, YouTube, LinkedIn, and Pinterest.
- Film and edit short-form videos (Reels, TikToks, YouTube Shorts) featuring product features, how-tos, customer stories, behind-the-scenes, and educational sleep content.
- Create eye-catching graphics and animations using Canva or Adobe Creative Suite.
- Write compelling, on-brand captions and copy that drive engagement and reflect our tone of voice.
- Manage content calendars and collaborate on campaign planning with the marketing team.
- Stay on top of trends, best practices, and platform updates to keep our content relevant and fresh.
- Interact with our community across platforms through DMs, comments, and shares.
- Research and write informative, engaging, and SEO-optimised blog articles on sleep, wellness, mattress care, sustainability, and lifestyle topics.
- Collaborate with the SEO and marketing team to align content with keywords, search intent, and campaign goals.
- Repurpose blog content into social-friendly formats (e.g. carousels, stories, infographics).
- Assist with website content updates when needed (e.g. product pages, landing pages, FAQs).
- Track content performance across social and blog channels using native analytics and third-party tools.
- Report monthly on reach, engagement, traffic, and conversions—and suggest optimisations based on results.
What You Need
Non-negotiables
- Skilled in visual and written content across social and blog platforms.
- Copywriting: Writes clear, engaging copy that fits brand tone and purpose.
- Platform Know-How: Strong understanding of TikTok, Instagram, Facebook, etc.
- Video Editing: Confident creating short-form video content using editing tools.
- SEO Basics: Able to write blog content with keywords and structure in mind.
- Analytics: Knows how to track performance and optimise content.
About MicroSourcing
With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.
Our commitment to 100% YOU
MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.
At MicroSourcing, equality is not merely a slogan - it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!
For more information, visit https://www.microsourcing.com/