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Account Manager cover letter example & writing guide

A cover letter for an account manager position should highlight your ability to manage client relationships and drive business growth. Get more tips with our account manager cover letter example and guide.

Account managers know how to build relationships with clients or customers. In a cover letter for this job, your goal is to create a connection with the hiring manager by showcasing your customer service skills and expertise. If you need some help, you can use our account manager cover letter example for ideas and inspiration.

This guide and corresponding example will show you how to write a cover letter that means business. We’ll discuss:

  • What information to include in your letter

  • How to write a compelling introduction

  • What to write in a cover letter body

  • How to close your cover letter

What should your account manager cover letter include?

In the same way an account manager meets a customer’s needs, your cover letter should address a company’s needs. An employer will expect to see specific information in your letter.

Begin with a header that lists your contact information and details about the company where you’re applying. After the header, write a greeting to the hiring manager. Read our article on how to address a cover letter for more tips about opening a cover letter.

The other elements of a cover letter include an introduction, a body, and a conclusion. We’ll break down each section in more detail below.

What can you write in the introduction of your cover letter?

The introduction of your account manager cover letter should immediately get a recruiter’s attention. A good introduction highlights one or two of your best qualities, such as your ability to retain clients or your friendly, calm demeanor.

You can emphasize your strengths by including a metric related to your account management experience. For example, you may describe how much revenue you generated by recommending products or solutions to existing customers. You can also provide an anecdote about how you solved a problem or addressed a customer’s concern in the past.

Additionally, your opening paragraph should state your interest in the new job. Briefly describe why you’re interested in working for the company or organization.

Account manager cover letter introduction example

01-15-2025

Dear Mrs Imon,

I am writing to express my interest in the Account Manager position at your organization. With a proven track record of managing client relationships, driving revenue growth, and ensuring customer satisfaction, I am confident in my ability to contribute to your team and enhance the success of your accounts.

What should be mentioned in the cover letter body for an account manager vacancy?

In the body of your letter, expand on your qualifications and experience. Show the hiring manager why you’re an excellent candidate for the account manager position.

Answer these three questions in your cover letter body:

  1. Why you? Explain how you can use your experience, skills, and training to be successful in the new role. Describe your accomplishments as an account manager. Include quantifiable metrics to back up your achievements. For example, you can mention your impressive customer retention rate or high satisfaction scores. If you’re applying for your first job, highlight your degree in business or communications or your customer service experience.

  2. Why here? A hiring manager wants to know whether you’d be a good fit for the team or company. Discuss what drew you to apply for the position. Provide specific details to show you’ve done your research. For example, you may mention the company’s mission, core values, or culture. Tie your skills and experience to the company’s needs to show why you’re the right candidate for the role.

  3. Why now? Describe how the new job fits into your career plan or future goals. For example, do you want to manage large accounts? Do you want to specialize in a specific industry? Do you want to grow into a business development role? Share how you’ll be motivated to do well in the new job.

Want more advice? Check out our article about what to write in a cover letter body.

Do
  • Emphasize your customer-focused mindset. Provide examples of how you’ve gone above and beyond for customers.
Don't
  • Focus just on responsibilities. Share outcomes of your work, including revenue, customer growth, and satisfaction rates.
Account manager cover letter body example

In my 12 years of experience as an Account Manager, I have developed a strong skill set in building and maintaining long-term client relationships, identifying growth opportunities, and collaborating cross-functionally to ensure clients receive the highest level of service. My ability to understand client needs and deliver customized solutions has allowed me to consistently exceed targets and contribute to overall business growth.

Please note the following highlights of my current role:

  • Identified and secured new business opportunities within existing accounts, boosting overall account revenue by 30% .

  • Achieved a 95% client satisfaction rate by delivering personalized service, addressing client concerns promptly, and anticipating client needs to ensure long-term partnerships.

  • Developed and implemented a client engagement strategy that improved communication, resulting in a 20% increase in client retention over the past year.

As these achievements demonstrate, I excel in managing multiple accounts simultaneously, proactively addressing challenges, and ensuring that clients' expectations are met or exceeded. My approach is centered around communication and trust-building, which has helped me retain key clients and expand business with existing accounts.

How to write a cover letter closing

Wrap up your cover letter with one or two sentences that summarize your qualifications and express your gratitude. Your conclusion should also convince a potential employer to contact you for an interview. Follow these tips:

  • Align your experience to the role. Explain why your skills and experience make you a great fit for the role: “I’m excited to bring my record of maintaining customer retention and driving business growth to your organization.”

  • End with a call to action. Inspire the hiring manager to take the next steps with a persuasive call to action: “I would welcome the opportunity to discuss my skills and qualifications in more detail at an interview.”

Finish strong with our article on how to close a cover letter.

Account manager cover letter closing example

I am excited about the opportunity to join your team and apply my expertise in account management to drive client success and contribute to your company’s objectives. With that goal in mind, I would welcome the chance to further discuss how my skills and experience can support your team.

Thank you for your consideration.

Sincerely,

John Birmingham

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