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Social Media Marketing Consultant resume example & writing guide

  • What should your social media marketing consultant resume include?
  • How can you create a professional summary?
  • How should you describe your work experience as a social media marketing consultant?   
  • Include a fitting social media marketing consultant resume education and certifications section
  • Which key skills are relevant for a social media marketing consultant resume?
  • How to select the most impactful social media marketing consultant resume template
  • Copyable social media marketing consultant resume example
  • Key takeaways for writing a social media marketing consultant resume

As a social media marketing consultant, you help clients and businesses reach their business goals via the delivery of high-impact social media strategies. While you may be a whizz at boosting your client’s social media presence, it can often be easier said than done to market yourself via your resume.

This resume guide and example will help you position yourself as the one to hire, including:

  • What should a social media marketing consultant resume include?

  • Advice on each section of your resume (summary, work history, education)

  • Adding relevant key skills to your resume

  • Choosing the right resume template for a social media marketing consultant

What should your social media marketing consultant resume include?

To advance your consultancy career in social media marketing, your resume needs to highlight your significant knowledge across core social media platforms. This includes expertise in content creation, platform-specific strategies, and the use of analytics to drive audience growth. Highlighting these skills, as well as cherry picking stand-out achievements, is key to maximizing your chances of success in the job market.

Your social media marketing consultant resume should contain the following elements:

  • The resume header with your contact information

  • The professional summary 

  • The employment history section

  • The resume skills section

  • The education section

How can you create a professional summary?

Your first chance to make a great impression is via your professional summary. This is a snapshot of your relevant skills, experience, and success in social media marketing. It’s four key sentences that tell recruiters what unique qualities and value you can bring to their company. 

Highlighting your specific expertise in digital marketing content, strategic communications, and data analytics, combined with your creative outlook, passion to inspire audiences, and collaborative approach is one way to increase your chances of moving forward in the hiring process.  

See our adaptable social media marketing consultant resume summary below.

Social Media Marketing Consultant Summary Example

Skillful, passionate creator of engaging digital marketing content to inform, inspire, and motivate target audiences in line with corporate objectives. Offering 5+ years of success managing strategic communications across social media platforms. Adept at analyzing data and providing actionable insights for optimized social media campaigns. Committed to continuously enhancing skills and staying at the forefront of social media best practices.

How should you describe your work experience as a social media marketing consultant?   

The work experience section is the crown jewel in your resume. Every hiring manager will want to know what you have achieved as a social media marketing consultant. Balance paragraphs with bullet points, providing recruiters with vital information about your core responsibilities in each role.Then, highlight your achievements with the all-important results. 

Aim to include quantifiable results as much as possible, as this information will be of particular interest to recruiters. Don’t worry if you don’t have this type of information for every role. As an alternative, you can detail successful projects, key contributions, and other ways you’ve performed above and beyond in your job responsibilities. Any example that shows initiative and creativity is worth including.

For example:

  • Managed paid social media campaigns with advertisers, exceeding ad revenue targets. 

Take a look at the adaptable social media marketing consultant resume employment history section below.

Social Media Marketing Consultant Employment History Example

Social Media Manager & Tasting Room Associate at Scratch Distillery, Edmonds, WA 2018 - Present

  • Led development and implementation of digital marketing strategies to engage with followers, strengthen brand identity, promote distillery products, and generate interest in tasting room events. 

  • Managed creation and publishing of compelling content (stories, promotional blurbs, informational copy, images, and videos) for social media channels. 

  • Provided timely responses to club member and follower inquiries / comments. 

  • Facilitated tastings of distillery vodkas, gins, whiskeys, and beer.

  • Increased average reach by 15% and total social fans by 20% in one year.

  • Collaborated with Owner to assess forthcoming event and product release requirements to align digital marketing and social media plans.

  • Secured coverage of distillery on a local news channel.

Social Media Manager at Great Life Publishing, Kirkland, WA 2013 - 2017

  • Managed multifaceted digital marketing strategy comprising social media outreach, email blasts, and website communication. 

  • Oversaw team of contracted writers in curating fresh, relevant, and original content. 

  • Coordinated sharing of trending news and industry developments via scrums. Utilized various tools, including Google Analytics, Facebook Insights, and Post Planner, to assess reach and effectiveness of posts and campaigns; made necessary strategy and tactic adjustments based on findings.

  • Managed paid social media campaigns with advertisers, exceeding ad revenue targets.

  • Increased average reach by 25% and grew social fans by 30% through effective content management and audience engagement.

Expert Tip

Make your resume pop with the right action verbs

Your resume needs to position you as an achiever in the field of social media marketing rather than a doer. One way to achieve this goal is to use action verbs across your resume to present your skills, experience, and achievements in a dynamic and compelling way. For example, instead of managed try orchestrated, or replace changed with transformed. Check out our article for some effective action verbs.

Include a fitting social media marketing consultant resume education and certifications section

Highlighting your degrees and certifications the right way is vital on your social media marketing consultant resume as recruiters will be looking to see that you’re suitably qualified. Here’s some key areas to focus on when crafting your education section:

  • List your education in reverse order with the highest qualification first. Keep it short and sweet, detailing just the degree level, area of study, university name, and location.

  • Highlight professional certifications and participation in industry events. Staying up-to-date with the latest trends and news in social media will help you stand out. Highlight any relevant professional certifications as well as attendance at conferences / workshops to show you’re at the top of your game.

Social Media Marketing Consultant Education Example

B.A., Marketing at Concordia University

B.A., Theater / Communications at Point Loma University

Which key skills are relevant for a social media marketing consultant resume?

One thing you can be sure of: hiring managers will scour your resume to find out whether you have the key skills they need. They may also employ the use of ATS during the screening process to electronically scan your resume for these very same keywords. So, ensure you tailor your resume as much as possible to the job description to ensure your resume gets attention. 

Technical skills are also extremely important to highlight. Tag a standalone “Technologies” section after your areas of expertise that lists your technical proficiencies so the client or hiring manager is clear on the range of your expertise.

For a social media marketing consultant, a few critical skills might include: 

  • Marketing plan development

  • Paid advertising

  • Content curation

  • Data, metric, & ROI analysis

  • Market research

  • Media relations

  • Knowledge of various technologies

How to select the most impactful social media marketing consultant resume template

Most recruiters favor a straightforward resume format. When you consider the amount of resumes they receive, this makes sense. Stick to clear sections, consistent font and spacing, and use bullet points to enhance readability. Avoid design-heavy formats as this can result in the ATS being unable to parse the information from your resume correctly, so your resume might not even get through to the hiring manager.

Reverse chronological order is the best format to show off your social media marketing skills. In terms of length, your social media marketing resume should be one or two pages. Anything longer can fall into the remit of information overload.

When exploring our many resume templates in our resume builder, start by selecting the resume layout that fits your situation best. Find inspiration with our over 100 available resume examples.

Copyable social media marketing consultant resume example

Social Media Marketing Consultant Resume Example

Summary example

Skillful, passionate creator of engaging digital marketing content to inform, inspire, and motivate target audiences in line with corporate objectives. Offering 5+ years of success managing strategic communications across social media platforms. Adept at analyzing data and providing actionable insights for optimized social media campaigns. Committed to continuously enhancing skills and staying at the forefront of social media best practices.

Employment history

Social Media Manager & Tasting Room Associate at Scratch Distillery, Edmonds, WA 2018 - Present

  • Led development and implementation of digital marketing strategies to engage with followers, strengthen brand identity, promote distillery products, and generate interest in tasting room events. 

  • Managed creation and publishing of compelling content (stories, promotional blurbs, informational copy, images, and videos) for social media channels. 

  • Provided timely responses to club member and follower inquiries / comments. 

  • Facilitated tastings of distillery vodkas, gins, whiskeys, and beer.

  • Increased average reach by 15% and total social fans by 20% in one year.

  • Collaborated with Owner to assess forthcoming event and product release requirements to align digital marketing and social media plans.

  • Secured coverage of distillery on a local news channel.

Social Media Manager at Great Life Publishing, Kirkland, WA 2013 - 2017

  • Managed multifaceted digital marketing strategy comprising social media outreach, email blasts, and website communication. 

  • Oversaw team of contracted writers in curating fresh, relevant, and original content. 

  • Coordinated sharing of trending news and industry developments via scrums. Utilized various tools, including Google Analytics, Facebook Insights, and Post Planner, to assess reach and effectiveness of posts and campaigns; made necessary strategy and tactic adjustments based on findings.

  • Managed paid social media campaigns with advertisers, exceeding ad revenue targets.

  • Increased average reach by 25% and grew social fans by 30% through effective content management and audience engagement.

Education example

B.A., Marketing at Concordia University

B.A., Theater / Communications at Point Loma University

Skills example

  • Marketing Plan Development

  • Paid Advertising Coordination

  • Content Curation & Scheduling

  • Data, Metric, & ROI Analysis

  • Industry & Market Research

  • Media Relations & Partnerships

  • Communication & Presentation

Key takeaways for writing a social media marketing consultant resume

  1. Social media marketing consultants provide clients and businesses with invaluable advice and support, enabling them to optimize performance in the digital sphere. 

  2. If you’re looking to land your dream social media marketing consultancy role, you’ll need to highlight your expertise across core platforms and your ability to deliver tangible results.

  3. Target your resume by including keywords in each section, such as marketing plan development, content curation, and data analytics.

  4. Make your life easier by using our online resume builder to create your social media marketing consultant resume with adaptable templates and AI powered content. 

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