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Content Manager Resume Example & Writing Guide

  • What should your content manager resume include?   
  • How can you create a professional summary?
  • How should you describe your work experience as a content manager?   
  • Include an education and certifications section
  • Which key skills are relevant for a content manager resume?
  • How to select the most impactful content manager resume template
  • Copyable content manager resume example
  • Key takeaways for writing a content manager resume

With the growing need for engaging digital content, the demand for content managers has never been higher. In this content manager resume example and writing guide, we will show you how to craft the perfect resume so that you can stand out in your job search endeavors.

Being a content manager is a rewarding career if you enjoy using Search Engine Optimization (SEO) and content optimization to maintain an organization’s digital presence on platforms such as blogs, social media, newsletters, and their website to ensure the company’s content is engaging, timely, and receives high search engine rankings. A well-written content manager resume can help you highlight these qualities and stand out as the best candidate for the job.

This resume guide, along with the corresponding content manager resume example, will cover the following topics:

  • What should a content manager's resume include

  • Advice on each section of your resume (summary, work history, education)

  • Adding relevant key skills to your resume

  • Choosing the right resume template for a content manager

What should your content manager resume include?   

As a content manager, you may find yourself developing content strategies, leading creative teams, creating the content itself, as well as editing content written by others. Presenting the soft skills necessary for these tasks on your resume will be essential, as will demonstrating the hard skills needed for the job such as SEO optimization, analytics, and compliance.

Your content manager resume should contain the following elements:

  • The resume header with your contact information

  • The resume summary 

  • The employment history section

  • The resume skills section

  • The education section

How can you create a professional summary?

Near the top of your resume, you’ll need to introduce yourself by illustrating the skills you possess as a content manager. It's two to three sentences that outline your core skills, experience, and, most importantly, the value you can add. It's a statement about your professional values and strengths and how they relate to your work experience. When writing this section focus on your skills that tie into the role you are applying for, tailoring it to the specific job requirements.

An optional way to highlight your core skills is to add an Areas of Expertise list, attached to your professional summary. This list is a set of bullet points laying out your unique skill set, with room to expand upon each skill. This is a good way to show your relevant hard and soft skills so hiring managers can see your qualifications at a glance.

See our adaptable content manager resume summary below.

Content manager summary example

Results-driven and strategic leader with extensive expertise driving brand awareness through project-specific content development. Equipped with superior writing skills to develop thought-provoking, impactful, and engaging pieces, websites, applications, and other interactive products. Proven ability to recommend process improvements that increase productivity, streamline information availability, and drive adoption of new technologies. Skilled team leader with strengths in training, collaboration, and content migration from code, text, images, and databases.

How should you describe your work experience as a content manager?   

The work experience section is where you show hiring managers or recruiters why 

you’re the best candidate for the position, calling attention to specific achievements while giving an overview of each position you’ve held. Using the job description as your guide, provide details about your day-to-day work in that position, and then use the bullet points to highlight your achievements. Include quantifiable data and metrics to show the tangible results of your accomplishments.

For example:

  • Oversaw content migration for the Kia Project, migrating 10K+ pages of content, videos, photos, databases, and three old systems to a new dealer intranet. 

Although as a content manager, you’ll most likely be able to find data to back up your achievements, if you’re having difficulty, look for other accomplishments that show positive outcomes: persuading clients to adopt new, more efficient technologies or perform high-level market research and analysis to improve the client's content.

Take a look at the adaptable content manager resume employment history section below.

Content manager employment history example

Contract Senior Content Strategist at DIGITAL BUSINESS TRANSFORMATION CO. 2018 - Present

  • Lead the development and execution of content strategy for a new Issuer Portal during early developmental phases. Oversee content development and delivery within aggressive time and budget constraints to meet critical deadlines for key clients, including Farmer’s Almanac, Vizio, and First Watch.

  • Championed the interim role of Director of Content Strategy, swiftly taking over responsibilities to optimize project management, content strategy, and creative direction to ensure cost-efficient project delivery.

  • Selected to manage a second project after one month, overseeing concurrent project management for high-priority initiatives to successfully reduce the Director’s workload while increasing efficiency.

Senior Content Strategist at New Horizons 2017 - 2018

  • Consulted New Horizons as a high-priority client for all aspects of content development, editing, and publishing to drive corporate engagement and adoption of a new AI marketing platform created by Zulily veterans.

  • Managed the design and implementation of high-impact content, narratives, and written communications, maximizing brand development for the CEO.

  • Authored and publish up to five thought leadership pieces per month for the CEO to build name recognition within the industry, strategizing to sustain the CEO and New Horizons as the preferred choice for AI customers.

  • Performed market research and competitive analysis to develop thought-provoking, impactful content and articles.

Senior Content Strategist at HGTV 2017 - 2018

  • Drove employee and client education and adaption to a new customer cloud-based platform for The Property Brothers, a national residential construction company that specializes in emerging, cutting-edge technology.

  • Spearheaded the development of infrastructure to account for content creation and rapid growth.

  • Conducted market research, client needs assessment, and competitive analysis to optimize content development.

Senior Content Strategist at Azure 2016 - 2018

  • Improved content and branding material for owners of Microsoft’s Azure cloud computing service.

  • Influenced clients and stakeholders to adopt new technologies through innovative content strategy, resulting in enhanced product awareness and corporate engagement.

  • Ensured modernized information availability through continuous content development and evaluation.

Senior Content Strategist at INNOVATIVE STRATEGY CONSULTING FIRM 2012 - 2017

  • Executed content strategy consultations for numerous clients, including Esc Networks, Microsoft, Starbucks, Kia, Sotheby’s International, Lowe’s, Univision, AARP, VMware, The Flagler Foundation, and Verizon Wireless. Advised executives in project management, content strategy, copywriting, and editing for numerous high-priority projects to ensure delivery within budget and by deadline.

  • Led project management for the Esc project that builds awareness of Esc in six languages, playing a critical role in copywriting and editing of project content.

  • Oversaw content migration for the Kia Project, migrating 10K+ pages of content, videos, photos, databases, and three old systems to a new dealer intranet.

  • Directed cross-functional copywriters and information architects during the Lowe’s project to gather and develop new content for retail website optimization.

  • Conducted content archiving, management, and cataloging from across entire Verizon Wireless brand to propose a new “brand newsroom” to streamline news to mobile users.

Expert Tip

Keep your formatting simple

Although content management might be considered a “creative” field, keep the format of your resume clean, uncluttered, and easy to read. A resume is designed to show the recruiter your skills, experience, and attributes, and convince them to bring you in for an interview. To accomplish this, avoid multiple colors, graphics, or complex formatting. Place the emphasis on substance to ensure that your content is the focal point of your resume, not “flash.”

Include an education and certifications section

In this section, you will list any education and training you've received and your relevant certifications. This is also the perfect location to include your technical expertise and other information that shows you have the knowledge needed to be a versatile content manager. If you have them,  include any pertinent professional development courses you’ve completed, or on-the-job training. 

When listing your education, keep in mind the following tips:

  • Keep it simple. Include only relevant details listed under the degree, such as the name of the degree, school, major, and any honors you received.

  • List your education in reverse order with the highest degree first. 

  • List any certifications you’ve completed or are working towards, as they demonstrate your commitment to personal and professional development. 

Content manager education example

Bachelor of Arts, History at the University of Kentucky, Lexington, KY

Coursework & Education: Cinema-Television, Photography at the University of Southern Carolina

Which key skills are relevant for a content manager resume?

Other than experience, a hiring manager will comb your resume to see if you have the necessary skills to do the job. So, how do you ensure that your skills align with what they’re looking for? 

Some of the main tasks you will perform as a content manager are content creation and management. However, these aren’t the only important skills in this role. You will need to show versatility. Here are some of the top skills to consider adding to your resume:

  • Market research and analysis

  • Content migration

  • Brand development

  • Data management

  • Copywriting and editing

The job description will often provide keywords that you can directly include in your resume or related skills that align with yours. When applying to a corporation, your resume will most likely be scanned by an ATS that will look for keywords and rank them by how closely they match the job description. (To learn more about conquering the ATS, check out our article Resume ATS optimization.)

How to select the most impactful content manager resume template

A content manager resume should use a clean, clear, and modern resume design that is easy for a hiring manager to scan and read. The sample content manager resume uses our Oslo template that has clean lines and a dash of color but is compact, simple, and legible. 

A content manager resume shouldn’t be longer than one to two pages. Keep it concise and relevant. 

When exploring the many resume templates in our resume builder, start by selecting the resume layout that fits your situation best. Find inspiration with our over 100 available resume examples.

Copyable content manager resume example

Content manager full resume example

Summary example

Results-driven and strategic leader with extensive expertise driving brand awareness through project-specific content development. Equipped with superior writing skills to develop thought-provoking, impactful, and engaging pieces, websites, applications, and other interactive products. Proven ability to recommend process improvements that increase productivity, streamline information availability, and drive adoption of new technologies. Skilled team leader with strengths in training, collaboration, and content migration from code, text, images, and databases.

Employment history example

Contract Senior Content Strategist at DIGITAL BUSINESS TRANSFORMATION CO. 2018 - Present

  • Lead the development and execution of content strategy for a new Issuer Portal during early developmental phases. Oversee content development and delivery within aggressive time and budget constraints to meet critical deadlines for key clients, including Farmer’s Almanac, Vizio, and First Watch.

  • Championed the interim role of Director of Content Strategy, swiftly taking over responsibilities to optimize project management, content strategy, and creative direction to ensure cost-efficient project delivery.

  • Selected to manage a second project after one month, overseeing concurrent project management for high-priority initiatives to successfully reduce the Director’s workload while increasing efficiency.

Senior Content Strategist at New Horizons 2017 - 2018

  • Consulted New Horizons as a high-priority client for all aspects of content development, editing, and publishing to drive corporate engagement and adoption of a new AI marketing platform created by Zulily veterans.

  • Managed the design and implementation of high-impact content, narratives, and written communications, maximizing brand development for the CEO.

  • Authored and publish up to five thought leadership pieces per month for the CEO to build name recognition within the industry, strategizing to sustain the CEO and New Horizons as the preferred choice for AI customers.

  • Performed market research and competitive analysis to develop thought-provoking, impactful content and articles.

Senior Content Strategist at HGTV 2017 - 2018

  • Drove employee and client education and adaption to a new customer cloud-based platform for The Property Brothers, a national residential construction company that specializes in emerging, cutting-edge technology.

  • Spearheaded the development of infrastructure to account for content creation and rapid growth.

  • Conducted market research, client needs assessment, and competitive analysis to optimize content development.

Senior Content Strategist at Azure 2016 - 2018

  • Improved content and branding material for owners of Microsoft’s Azure cloud computing service.

  • Influenced clients and stakeholders to adopt new technologies through innovative content strategy, resulting in enhanced product awareness and corporate engagement.

  • Ensured modernized information availability through continuous content development and evaluation.

Senior Content Strategist at INNOVATIVE STRATEGY CONSULTING FIRM 2012 - 2017

  • Executed content strategy consultations for numerous clients, including Esc Networks, Microsoft, Starbucks, Kia, Sotheby’s International, Lowe’s, Univision, AARP, VMware, The Flagler Foundation, and Verizon Wireless. Advised executives in project management, content strategy, copywriting, and editing for numerous high-priority projects to ensure delivery within budget and by deadline.

  • Led project management for the Esc project that builds awareness of Esc in six languages, playing a critical role in copywriting and editing of project content.

  • Oversaw content migration for the Kia Project, migrating 10K+ pages of content, videos, photos, databases, and three old systems to a new dealer intranet.

  • Directed cross-functional copywriters and information architects during the Lowe’s project to gather and develop new content for retail website optimization.

  • Conducted content archiving, management, and cataloging from across entire Verizon Wireless brand to propose a new “brand newsroom” to streamline news to mobile users.

Education example

Bachelor of Arts, History at the University of Kentucky, Lexington, KY

Coursework & Education: Cinema-Television, Photography at the University of Southern Carolina

Skills example

  • Team Management & Leadership

  • Staff Training & Development

  • Strategic Planning & Direction

  • Market Research & Analysis

  • Content Strategy & Development

  • Content Migration & Consolidation

  • Brand Development & Awareness

  • Technical & User Specifications

  • Data Management & Analysis

  • Copywriting & Editing

Key takeaways for writing a content manager resume

  1. Being a content manager can be a fulfilling career for those with a passion for creating timely and engaging content for their employers and clients.

  2. In crafting your resume, your goal is to let that passion for communication and content management shine by demonstrating your experience and key skills.

  3. Target your resume by including keywords in each section, such as “Market research,” “analysis,” or “data management,” aligning them with the job description.

  4. Use our online resume builder to craft your content manager resume with adaptable templates and AI-powered content. Make your life easier and the job application process faster!

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