Job Description:
We are looking for an experienced Yext Integration Specialist to assist our company with integrating and managing our digital knowledge using Yext’s platform. The ideal candidate will have a strong background in digital marketing, local SEO, and experience working with Yext, React, and WordPress.
Responsibilities:
* Implement and manage Yext listings, including setup, optimization, and ongoing management.
* Work closely with our marketing team to ensure our business information is accurate and up-to-date across all platforms supported by Yext (e.g., Google, Bing, Facebook, Yelp).
* Troubleshoot and resolve any issues related to Yext integrations.
* Analyze and report on listing performance, providing insights and recommendations for improvement.
* Conduct regular audits to ensure compliance with local SEO best practices and consistency across all listings.
* Train internal team members on best practices for using Yext and maintaining digital knowledge management.
* Stay updated with the latest Yext features and digital marketing trends to provide strategic recommendations.
Qualifications:
* Proven experience in managing Yext integrations and local SEO strategies.
* Strong understanding of digital marketing principles and SEO best practices.
* Excellent analytical skills with an ability to interpret and leverage data.
* Experience with other digital knowledge management and local listing platforms is a plus.
* Strong communication and collaboration skills, with an ability to work effectively in a team environment.
* Attention to detail and a commitment to accuracy and consistency.
* Ability to multitask and manage multiple projects simultaneously.
Preferred Skills:
* Certification in Yext (if available).
* Knowledge of HTML/CSS and web development basics.
* Familiarity with analytics tools (e.g., Google Analytics, Adobe Analytics).