Doona

Webmaster

Herzliya, Tel Aviv District, IL

4 days ago
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Summary

We are a global consumer goods company specializing in innovative products for parents and children. As we continue to grow, we seek a talented and experienced Webmaster to join our team.

Role Overview:

As a Webmaster, you will be responsible for managing, optimizing, and expanding the company’s Shopify-based e-commerce site. You will oversee all aspects of site performance, security, and user experience. Your role will involve researching and recommending new apps and tools, creating development briefs for seamless integration, and collaborating closely with developers to implement new features and enhance existing ones. Additionally, you will support the company’s global expansion by managing the launch of new locales. You will also work closely with the Website Manager and Brand Manager to facilitate content updates, enable promotions, and manage seasonal changes across the platform.


Key Responsibilities:

  • Shopify Management: Manage, maintain, and optimize the company’s Shopify Plus e-commerce platform to ensure seamless functionality, performance, and security.
  • App Research & Integration: Research new Shopify apps, collaborate with developers to implement improvements, and manage existing apps to meet evolving business needs.
  • Problem Solving & Continuous Improvement: Identify website issues, propose improvement opportunities, and prepare detailed development briefs for developers to implement enhancements.
  • Market Expansion: Lead the launch of new locales, ensuring proper localization and alignment with market strategies.
  • Google Tag Manager & Conversion Tracking: Configure and manage GTM to track key events, set up tags and triggers, and oversee conversions across multiple marketing platforms such as Facebook and Google.
  • SEO: Lead SEO audits and content optimization workflows in collaboration with external agencies and the in-house team, ensuring consistent updates that target top keywords and align with SEO best practices.
  • Security & Compliance: Ensure website security, manage GDPR-related customer requests, and uphold compliance with data protection laws, accessibility standards, and best practices.


Skills & Requirements:

  • 3+ years of experience managing and developing Shopify-based websites, particularly on Shopify Plus. A Bachelor’s degree in a related field is preferred.
  • Strong proficiency in front-end development (HTML, CSS, JavaScript), and familiarity with back-end technologies (APIs, server-side scripting, data layers, and website schema).
  • Expertise in Google Tag Manager for tag management and conversion tracking, with a strong understanding of optimizing conversion metrics across marketing platforms such as Google, Facebook, and TikTok.
  • Experience with theme customization, multi-locale setup, and app integrations. Experience with global website expansion and managing multi-region sites is a plus.
  • Proven experience in SEO, including optimization and delivering measurable improvements in site performance.
  • Excellent collaboration skills, particularly with cross-functional and remote teams.

Strong verbal and written communication skills in English

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