Title: Web Content Specialist Position Type: Fulltime Staff Search Type: External - minimum 7 days Department: 20R110 - EKU Online Administration Division: 2R0000 - Academic Affairs Position Location: Richmond Campus Driver Classification: Driver FLSA: Exempt Schedule Type: Full Time (37.5 hrs per week or more) Hours Per Week: Additional Schedule Details: Posted Salary Grade: Exempt - 44 Retirement: KTRS Contact Person: Jeff Whitaker Job Summary/Basic Functions The Web Content Specialist is responsible for developing, managing, and optimizing content to ensure consistency, accuracy, and alignment with the university's brand standards and strategic goals. This role works closely with stakeholders across departments to maintain a cohesive presence that enhances user experience, accessibility, and engagement. By implementing best practices, including SEO and accessibility compliance, the specialist ensures that content effectively supports the university's communications, marketing, and enrollment objectives. Minimum Qualifications Education: Bachelor's degree in Communications, Journalism, Marketing, English, Web Design, or a related field. Equivalent experience may be considered. Preferred proficiency with: Content Management Systems (CMS) such as WordPress or Drupal. Strong understanding of SEO principles, web accessibility (WCAG), and digital writing best practices. Experience with web analytics tools (e.g., Google Analytics) to track and optimize content performance. Basic knowledge of HTML and CSS is a plus. Experience: At least two (2) years of experience in web content creation, digital communications, or website management. Licensure & Certifications: Preferred Qualifications: Job Duties: * 50% - Content Development & Management - (Essential) * 30% - Website Strategy & Optimization - (Essential) * 20% - Training & Governance - (Essential) Sponsorship: This position is not eligible for visa sponsorship. Funding Source: Institutional Open Until Filled: Yes Special Instructions: EEO Statement Eastern Kentucky University is an Equal Opportunity employer and educational institution and does not discriminate on the basis of age (40 and over), race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, ethnicity, disability, national origin, veteran status, or genetic information in the admission to, or participation in, any educational program or activity (e.g., athletics, academics and housing) which it conducts or any employment policy or practice. Background Check Statement Offers of employment are contingent upon a satisfactory background check.