VISUAL MERCHANDISING MANAGER

Job Description

Key Responsibilities:

• Develop Store Layouts and Visual Displays:
  
  

 Create, implement, and update visual merchandising plans that align with seasonal trends, sales

data, and inventory levels.

 Ensure displays are consistent with the brand's image and create an immersive, welcoming

customer experience.

 Adjust store layouts and product placements to maximize space utilization and enhance product

visibility.

• Analyze Sales Data to Inform Merchandising Strategy:
  
  

 Review sales performance data to make strategic decisions about product placement and floor

layouts.

 Utilize consumer behavior insights to develop merchandising strategies that increase foot traffic

and conversion rates.

• Monitor Competitor Merchandising Strategies:
  
  

 Stay up-to-date with visual merchandising trends within the retail apparel and fashion industry.

 Regularly assess the visual merchandising strategies of competing brands and provide reports on

their effectiveness.

• Collaborate with Store Operations:
  
  

 Work closely with the Store Operations Department (SOD) to ensure smooth implementation of

visual merchandising strategies across all retail locations.

 Partner with store management teams to align operational efficiency with visual merchandising

goals.

• Develop Signage and Promotional Materials:
  
  

 Design and oversee the creation of in-store signage, product labels, and promotional displays that

effectively communicate brand identity and product information.

 Ensure consistency in design across all store locations.

• Implement Training Programs:
  
  

 Develop and conduct training programs for store personnel and Visual Merchandisers to ensure

they understand and maintain high visual standards.

 Provide continuous guidance to staff on effective product presentation and visual merchandising

techniques.

• Merchandising Strategy Implementation:
  
  

 Execute and implement visual merchandising plans in line with product launches, promotions, and

seasonal changes.

 Ensure compliance with brand standards and aesthetic guidelines across all stores.

• Humanize the Shopping Experience:
  
  

 Focus on creating a welcoming and emotionally engaging customer environment through

thoughtful product placement, lighting, and décor.

 Adapt visual strategies to make the shopping experience more personalized and human-centered.

Minimum Qualifications

 Bachelor’s degree in Visual Merchandising, Fashion Merchandising, Design, Marketing, or a

related field.

 5+ years of experience in visual merchandising within the retail fashion or apparel industry.

 Proven track record in managing multiple stores or large-format retail spaces.

 Strong sense of design and aesthetics, with an ability to translate brand identity into visual

elements.

 Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator) and visual

merchandising tools.

 Strong communication and leadership skills, with the ability to collaborate across departments and

train staff.

 Ability to multitask and manage several projects simultaneously, often with tight deadlines.

 Onsite Work (Face-to-face ONLY)