GroupM

Trafficker Digital

Bogotá, Bogota, CO

15 days ago
Save Job

Summary

🌟 We’re Hiring! | Bidding Platform Specialist / Senior at GroupM Digital 🌟

Are you passionate about digital advertising and performance optimization? Do you thrive in a fast-paced, collaborative environment? GroupM Digital is looking for a Bidding Platform Specialist or Senior to join our growing team and help us take our clients’ campaigns to the next level!

🎯 Your Mission: As a Bidding Platform Specialist, you'll manage and optimize online advertising campaigns for a diverse portfolio of clients. Your goal? Maximize performance, exceed brand objectives, and contribute to the overall success of GroupM Digital.

💼 What You’ll Do:

  • Set up, launch, and manage campaigns across top platforms like Google Ads, DV360, Meta Ads, TikTok Ads, and more.
  • Continuously monitor campaign performance, analyze data, and make strategic adjustments to hit KPIs.
  • Troubleshoot implementation issues to ensure campaigns run smoothly and effectively.
  • Deliver clear, insightful reports highlighting key learnings and actionable recommendations.
  • Research and propose new keywords, audience segments, ad formats, and bidding strategies.
  • Collaborate closely with the strategy team to align campaigns with broader marketing goals.

What We’re Looking For:

  • Bachelor’s degree in Marketing, Advertising, Communications, Business Administration, or a related field.
  • 2+ years of proven experience managing digital advertising campaigns (e.g., as a Digital Trafficker or Bidding Specialist).
  • Strong command of Google Ads, DV360, Meta Ads, TikTok Ads, etc.
  • Solid understanding of bidding strategies, audience segmentation, and performance optimization.
  • Advanced skills in Excel (pivot tables, formulas, data analysis).
  • Sharp analytical and problem-solving skills.
  • A team player with excellent communication and attention to detail.
  • Ability to juggle multiple projects and deadlines.
  • Intermediate to advanced level of English.

🌈 What We Offer:

  • A dynamic, collaborative, and supportive work environment.
  • Continuous learning and development in cutting-edge digital advertising trends.
  • The chance to work with leading brands and exciting projects.

🚀 Ready to grow your digital career with us? Apply now and be part of the GroupM Digital journey!

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