Compleat Kidz

Sr. Director Communications and Marketing Strategy

Belmont, NC, US

2 days ago
Save Job

Summary

Onsite Location(s)

Compleat Kidz - Belmont Clinic

54 Myrtle St , Belmont, NC 28012

Onsite Options

  • Domestic

Description

About the Job

Compleat KiDZ, a leading provider of pediatric therapy services across multiple states, seeks a dynamic and strategic Communications and Marketing Strategist to define and execute cohesive product positioning and branding across its diverse service lines and locations. This role is ideal for a forward-thinking professional with technical know-how and creativity to elevate the company’s online presence, foster community engagement, and support growth.

Requirements

  • Brand Strategy & Multi-Site Marketing: Ensure a consistent brand identity across all Compleat KiDZ locations while tailoring messaging to resonate with local communities.
  • Content & Communications: Lead development of internal/external communications and create engaging content to support service launches, hiring, PR, and partnerships.
  • Digital Presence & Website Oversight: Manage website branding, structure, and security to enhance user experience and reflect all services and locations.
  • SEO & Analytics: Drive organic growth with strategic SEO and use tools like Google Analytics to track performance and inform marketing decisions.
  • Technology & Compliance: Leverage tools like Facebook Pixel and chatbots to improve engagement while ensuring HIPAA compliance and online security.
  • Community Outreach & Campaigns: Build campaigns that boost awareness and referrals, and foster relationships with local schools, providers, and community groups.

Required Qualifications

  • Bachelor’s degree in Marketing, Communications, or related field (Master’s preferred) with 5–7 years of experience in healthcare marketing or regulated industries.
  • Proficiency in website platforms (e.g., WordPress), SEO tools, analytics dashboards, CRM systems, and digital ad tech including bots and pixel tracking.
  • Regulatory Knowledge: Strong understanding of HIPAA compliance and online security best practices.
  • Exceptional writing and visual storytelling abilities with a proven track record of managing brand strategy across multiple locations and working cross-functionally.

Preferred Qualifications

  • Visionary and results-driven, with a deep passion for advancing pediatric healthcare.
  • Tech-forward and enthusiastic about adopting innovative digital solutions.
  • Strategic and execution-focused, with a strong ability to turn ideas into action.
  • Creative yet compliance-aware, skilled at navigating healthcare regulations.
  • Collaborative leader who excels in dynamic, fast-growing environments.

Physical Demands

Standard office environment includes periods of sitting, standing, and walking. Regular use of computers, mobile devices, and typical office equipment. No unusual physical demands.

Disclaimer

This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned.

Compleat Rehab is an Equal Employment Opportunity Employer that values and encourages diversity.

#KP

How strong is your resume?

Upload your resume and get feedback from our expert to help land this job