Lead. Coach. Grow.

Beckhoff Automation is seeking a strategic, growth-minded leader to serve as Regional Director for the Southeast. This is a high-impact role with autonomy to shape, develop, and lead a talented commercial team across one of our most dynamic territories. You’ll be responsible for growing revenue, cultivating talent, and building the culture and capabilities of our regional sales and application engineering functions.

The ideal candidate is a hands-on leader with strong judgment, excellent communication skills, and a deep commitment to coaching and developing others. You will serve as a force multiplier — bringing out the best in your team, aligning them with organizational strategy, and elevating performance in a market rich with opportunity.

Key Responsibilities

Team Leadership & Talent Development

• Build and lead a high-performing regional team of sales and engineering professionals
• Coach, develop, and mentor team members to maximize individual and collective impact
• Foster a high-accountability, high-trust culture grounded in clear communication, candor, and continuous improvement
• Align team focus and execution with organizational strategy
• Identify talent gaps and lead hiring efforts to strengthen team capabilities

Sales Growth & Strategy

• Drive consultative sales efforts focused on acquiring new customers and expanding key accounts
• Leverage Beckhoff’s differentiated technology portfolio to deliver value-based systems and solutions
• Collaborate with product, industry, and executive leadership to align go-to-market strategy
• Develop relationships with senior decision makers at strategic customer accounts
• Represent Beckhoff at key regional events and drive brand visibility in the region

Operational & Financial Oversight

• Own regional revenue and growth targets
• Monitor KPIs, budgets, and performance metrics to ensure results
• Approve non-standard expenses, contribute to pricing decisions, and optimize resource allocation
• Ensure operational excellence across sales, marketing, and customer experience in the region

What Makes This Role Unique

• Autonomy to Lead: Shape the team, culture, and trajectory of the region
• Best-in-Class Tech: Represent a highly differentiated automation platform
• Established Culture: Join a strong, values-driven organization
• Growth Market: Lead in a region full of opportunity — both established and greenfield

What We’re Looking For

• Strategic thinker with a growth mindset and strong judgment
• Clear, candid communicator who inspires confidence and alignment
• Deep experience in talent development, coaching, and culture-building in a technical environment
• Customer-centric approach to sales leadership
• Strong understanding of automation technologies
• Bachelor’s degree in Engineering or other appropriate field

Travel

This position requires varying travel ranging from 30-50% depending on employee and customer need.

Benefits 

• Generous Paid Time Off: 12 Paid Holidays + 21 Days of PTO
• Health Benefits: Comprehensive Medical, Dental, Vision
• 401(k) with up to 6% match
• Employer-Paid Insurance: Life, AD&D, Short-Term and Long-Term Disability
• Professional Development Opportunities

About Beckhoff

At Beckhoff, automation is our calling. We empower engineers to differentiate and succeed as industry leaders –– to harness new technologies, embrace open standards and solve the world’s most complex problems. Founded and led by engineers, we organically create advanced controls, communication, IoT, and motion technologies that become unique tools for your one-of-a-kind challenges in an age of digital transformation.

As a global partner with U.S. headquarters in Minneapolis, we remain committed to sustainability, inclusivity, and support for the people behind the automation. So, whether you’re powering the EV revolution, dazzling on Broadway, launching satellites, or developing fusion energy solutions – you can reach new heights for your business, industry, and humankind.