Responsibilities

• Analyse and evaluate both existing and potential social media activities and strategies
• Conduct, gather and analyse market research to determine social media opportunity and competitiveness
• Identify, interpret, and capitalize on social media trends
• Plan, manage, coordinate and execute all social media programs and initiative
• Work closely with other organizations to ensure tight integration of all social media programs and initiatives
• Develop unique value propositions, business partnerships, and social media programs that are target towards key customer segments
• Achieve targeted results and ensure timely and effective execution of social media tactics and programs
• Develop benchmark criteria to measure the effectiveness of social media programs and implement improvements as required
• Participate and initiate online conversation across a variety of channels
• Educate and prepare key messaging and presentation material for senior management and other marketing organizations
• Collaborate with internal stakeholders to provide support to their initiative
• Measure the success of social media activities and report the result to management
• Use social listening tools to monitor online conversations
• Create maintain executive social media editorial calendars and posting schedules
• Design, create and manage promotions and social ad campaigns, and integrate with the company's overall marketing campaign plan and channels.
• Job requirements:
• A track record of performance excellence meeting targets and objectives
• Strong analytical, planning, forecasting, and research skills
• Excellent communication and writing skills
• The ability to manage multiple priorities and demanding time frames
• Knowledge and understanding of technology search for new trends and the latest in social media innovation
• Must Excel at online research, possess excellent writing skills, and have the ability to create editorial content at a moment’s notice
• Experience in advertising public relations and online marketing is a plus
• Proficient with Microsoft office product
• Proficient with social listening tools such as tweet deck, Google alerts, etc
• Ability to integrate social media into broader marketing campaigns
• Experience in Facebook Ads, LinkedIn Ads, and other social media ads is a plus
• Ability to identify threats and opportunities within the user-generated content space and make quick decisions
• Experience in integrating content into multiple social distribution channels
• Proven track record of listening and engaging with online community acting on their behalf
  

Education And Experience Requirements

• Preferable Mass Communication in business administration or a related field
• 1 -2 years of sales experience
  
  

Skills:- Lead Generation, Client Management, Customer Service and Social media management