We're building one of India's leading online skill gaming platforms with a strong focus on real-time, opinion-based engagement. As our Twitter Account Manager, you'll be responsible for scaling our Twitter presence from the ground up, creating engaging content, and building a vibrant community around the brand.
Requirements
Key Responsibilities:
Content Creation: Develop witty, on-brand, and shareable content across diverse topics like sports, news, and finance. Leverage trends to boost visibility and engagement.
Account Growth: Own and execute the strategy to scale the Twitter account organically to 200K+ followers.
Publishing & Scheduling: Manage and experiment with posting schedules to optimize for engagement and reach.
Analytics & Reporting: Monitor performance metrics (reach, impressions, engagement, follower growth) and iterate strategy based on insights.
Community Engagement: Actively engage with the audience—respond to comments, mentions, and DMs to spark conversations and grow brand affinity.
Twitter Algorithm Expertise: Utilize platform insights and algorithm knowledge to boost content visibility.
Cross-Functional Collaboration: Partner with content and marketing teams to align messaging and amplify cross-platform campaigns.
Eligibility Criteria:
Proven experience scaling a Twitter handle from 0 to at least 50K followers.
Deep understanding of Twitter's algorithm and analytics tools.
Strong copywriting skills and ability to craft concise, high-impact content.
Experience creating content that resonates with targeted online communities.
Who You Are:
A natural storyteller who understands digital tone and timing.
Passionate about Twitter, content trends, and social media culture.
Data-savvy with the ability to translate insights into action.
A self-starter with a growth mindset and strong attention to detail
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