About AiSensy
AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco., Wipro, Asian Paints, India Today Group Skullcandy, Vivo, Physicswallah, Cosco grow their revenues via WhatsApp.
- Enabling 100,000+ Businesses with WhatsApp Engagement & Marketing
- 400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per year
- Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more
- High Impact as Businesses drive 25-80% Revenues using AiSensy Platform
- Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors
About the Role:
We are looking for a creative, driven, and disciplined Social Media Manager who will lead our digital storytelling, amplify our brand presence, and foster community engagement. Your role will be pivotal in showcasing AiSensy’s innovative solutions, success stories, thought leadership, and vibrant company culture across social platforms. You will manage the daily operations of our social channels, create and curate exceptional video and graphical content, and develop strategies to generate excitement for product launches, webinars, and other brand events.
Key Responsibilities:
- Strategize, create, and schedule engaging daily posts across platforms (Instagram, LinkedIn, X (formerly Twitter), YouTube, etc.), ensuring strong brand consistency and relevance to AiSensy’s target audience.
- Lead a team of 5+ video editors, providing strategic direction and ensuring the timely delivery of high-quality content.
- Collaborate proactively with internal teams, including product, marketing, sales, and customer success, to capture and showcase impactful stories, case studies, and insights.
- Coordinate closely with video editing and graphic design teams to ensure high-quality visual content that drives user engagement and brand affinity.
- Implement innovative content strategies to boost AiSensy’s brand visibility, particularly around product launches, feature updates, webinars, and industry events.
- Monitor, analyze, and report on social media performance using analytics tools, optimizing strategies based on insights and performance metrics.
- Maintain and manage a detailed content calendar, ensuring strategic alignment, consistent posting, and proactive management of social media activities.
- Engage actively with AiSensy’s online community, responding swiftly and meaningfully to comments, queries, and conversations.
- Stay updated on emerging trends, platform developments, and industry best practices to continuously enhance AiSensy’s social media presence and effectiveness.
Skills & Qualifications:
- 2+ years of proven experience managing social media for brands, with a strong portfolio of managing video-driven and graphic-rich content.
- Outstanding organizational skills, adept at maintaining a disciplined and consistent daily posting schedule and content calendar.
- Strong visual storytelling capabilities, keen eye for aesthetics, and a thorough understanding of quality content production standards.
- Familiarity with industry-leading social media tools (Hootsuite, Buffer, Sprout Social, etc.) and experience with analytics platforms (Google Analytics, platform-specific analytics).
- Proven experience driving engagement for live events, webinars, and product launches.
- Creative and strategic thinker with strong communication and copywriting skills.
- Ability to work efficiently in a fast-paced startup environment, multitask effectively, and consistently meet deadlines.