Fishkill Office, 300 Westage Business Center Drive, Fishkill, New York, United States of America

• Headquarters Office, 625 State Street, Schenectady, New York, United States of America
• Rochester Office, 20 S. Clinton Ave, Rochester, New York, United States of America
• Tarrytown Office, 303 South Broadway, Tarrytown, New York, United States of America Req #2542
  
  

Wednesday, April 23, 2025

At MVP Health Care, we're on a mission to create a healthier future for everyone - which requires innovative thinking and continuous improvement. To achieve this, we're looking for a Social Media Content and Reputation Management Specialist to join #TeamMVP. This is the opportunity for you if you have a passion for creative content creation, customer and community engagement and strategic thinking and collaboration.

What's In It For You

• Growth opportunities to uplevel your career
• A people-centric culture embracing and celebrating diverse perspectives, backgrounds, and experiences within our team
• Competitive compensation and comprehensive benefits focused on well-being
• An opportunity to shape the future of health care by joining a team recognized as a Best Place to Work For in the NY Capital District, one of the Best Companies to Work For in New York, and an Inclusive Workplace.
  
  

Qualifications You'll Bring

• 5+ years of proven experience in customer service, reputation management, content creation, public relations, and/or organic social media management.
• Strong empathy and attention to detail, with the ability to handle sensitive situations, private customer information, and emotional issues.
• Familiar with social media engagement using a business-grade reputation management tool such as SproutSocial (or similar).
• A creative content creator comfortable writing for/publishing/engaging on various digital channels.
• Expertise in photography, videography, and content editing tools.
• Management of local review sites including Meta Business Manager, Google Business Profiles, and Yelp.
• Flexibility for hybrid work, flexible work hours (including weekends when needed to respond to crisis communications) and occasional site visits in either Hudson Valley, Rochester, and/or the Capital Region (depending on home location).
• Demonstrated use of analytics to drive continuous improvement and content strategy approaches.
• Experience in a regulated industry like Healthcare or Financial Service
• Curiosity to foster innovation and pave the way for growth
• Humility to play as a team
• Commitment to being the difference for our customers in every interaction
  
  

Your Key Responsibilities

• Lead the creation of engaging, high-quality content for various digital channels, including social media, websites, and email campaigns
• Create detailed content plans and roadmaps and calendars that align with brand goals, market trends, competitor tactics, and consumer insights.
• Manage the company's online presence and reputation across various platforms, including social media, review sites, Glassdoor, and app stores.
• Engage in community management, responding to feedback and fostering meaningful connections with the online community.
• Respond promptly and professionally to customer inquiries, addressing concerns, resolving issues, and escalating when necessary.
• Work closely with internal teams, including marketing, public relations, and other key stakeholders, to identify content opportunities.
• Work with internal teams and external vendors to gather, tag, organize, and schedule organic content across social media.
• Solicit positive reviews through email and other outbound channels to strengthen our online ratings and scores.
• Manage open cases and liaise with Customer Care to resolve (and log) member issues.
• Collaborate across the organization and with external agency partners to support the planning, organization, and development of written and of visual content to support our social strategy (eg. blogs, photography, video content)
• Interview Subject Matter Experts throughout the organization and prepare written content across digital channels using web writing and SEO best practices
• Analyze data and build reports related to reviews and feedback to identify trends and areas for improvement.
• Contribute to our humble pursuit of excellence by performing various responsibilities that may arise, reflecting our collective goal of enhancing healthcare delivery and being the difference for the customer.
  
  

Where You'll Be

Virtual within NYS; Schenectady, Rochester, Tarrytown, Fishkill

Pay Transparency

MVP Health Care is committed to providing competitive employee compensation and benefits packages. The base pay range provided for this role reflects our good faith compensation estimate at the time of posting. MVP adheres to pay transparency nondiscrimination principles. Specific employment offers and associated compensation will be extended individually based on several factors, including but not limited to geographic location; relevant experience, education, and training; and the nature of and demand for the role.

We do not request current or historical salary information from candidates.

MVP's Inclusion Statement

At MVP Health Care, we believe creating healthier communities begins with nurturing a healthy workplace. As an organization, we strive to create space for individuals from diverse backgrounds and all walks of life to have a voice and thrive. Our shared curiosity and connectedness make us stronger, and our unique perspectives are catalysts for creativity and collaboration.

MVP is an equal opportunity employer and recruits, employs, trains, compensates, and promotes without discrimination based on race, color, creed, national origin, citizenship, ethnicity, ancestry, sex, gender identity, gender expression, religion, age, marital status, personal appearance, sexual orientation, family responsibilities, familial status, physical or mental disability, handicapping condition, medical condition, pregnancy status, predisposing genetic characteristics or information, domestic violence victim status, political affiliation, military or veteran status, Vietnam-era or special disabled Veteran or other legally protected classifications.

To support a safe, drug-free workplace, pre-employment criminal background checks and drug testing are part of our hiring process. If you require accommodations during the application process due to a disability, please contact our Talent team at [email protected] .

Other Details

• Job Family Marketing/Communications
• Pay Type Salary
• Min Hiring Rate $60,000.00
• Max Hiring Rate $80,000.00