The Role Objective

Platform Manager of Audience Planner Technology

Responsibilities

Key responsibilities are as follows:

• Own end to end roadmap/enhancement/bug tracking for Advanced TV Audience Planner.
• Own, define and drive the strategy and product roadmap associated to Advanced TV Audience Creation/Maintenance/Expansion
• Work closely with business stakeholders to create an end-to-end user experience of our custom audience segmentation process and coordinate prioritization between Product, Innovation, and Engagement Teams
• Own roadmap enhancement prioritization from Leadership, Sales and Operations
• Ability to reliably and repeatedly identify business problems and propose product solutions.
• Gather, analyze, and prioritize product requirements based on stakeholder input.
• Drive the product discovery and delivery processes for initiatives within this area.
• Become an expert in proprietary Advanced TV Audience market/ecosystem.
  
  

Candidate Requirements

The successful candidate has:

• 3+ years of direct Product Experience
• Experience and familiarity in the advertising, marketing, AdTech/MarTech space including, addressable TV, CTV, OTT, data, Ad serving, CRM, OMS, DSPs, and SSPs (Tech Stack)
  
  

Data Structure/SQL Query experience

• GCP Big Query and Cloud Storage Experience is a plus
• Python or other programming languages for Data Manipulation and Analysis.
• Knowledge of Geolocation databases is a plus.
• Ability to work with cross-functional teams across an array of stakeholders such as end-users, business leads, and technical & product teams
• Experience with UI/UX requirements and documentation
• Excellent oral and written communication skills
• BS/BA or above in Business, Communications, Computer Science, or related field.
  
  

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