Senior Marketing Automation Specialist - Unleash the Power of Marketing Automation & Drive Client Success at krunch.co

About krunch.co: At krunch.co, we're building a future where challenger brands thrive. We're a team of passionate, collaborative problem-solvers dedicated to delivering exceptional digital marketing results. If you're driven by innovative solutions, love to work alongside a supportive team, and want to see your impact firsthand, we'd love to hear from you.

The Role: We're seeking a dynamic and experienced Senior Marketing Automation Specialist to join our team. You'll be responsible for designing, building, and executing marketing campaigns, audiences, automations, journeys, and data integrations across platforms such as Salesforce Marketing Cloud, Adobe Marketo, and other leading marketing automation platforms.

As a technical expert, you'll collaborate closely with both client stakeholders and internal teams to bring campaigns to life—translating business needs and marketing strategies into high-impact, automated programs that drive measurable results.

Key Responsibilities:

• Build, test, and deploy marketing campaigns, journeys, emails, and automations using Salesforce Marketing Cloud, Adobe Marketo, and other leading marketing automation platforms.
• Translate campaign briefs and marketing strategies into accurate, scalable, and high-performing technical solutions.
• Work directly with client stakeholders to gather requirements, provide updates, and offer expert support across platforms.
• Manage campaign assets, audience segmentation, personalisation, and data integrations across CRM and marketing automation platforms.
• Troubleshoot and resolve issues with a hands-on approach—keeping projects moving and clients supported.
• Collaborate with internal strategists, designers, and media specialists to deliver seamless end-to-end campaigns.
• Maintain clear documentation and follow QA processes to ensure reliable, error-free delivery every time.

Skills and Qualifications:

• 3+ years of experience in Marketing Automation/Technology roles, demonstrating your expertise.
• 1+ certifications in Salesforce Marketing Cloud (e.g. SFMC Developer) or Adobe Marketo (e.g. Certified Expert), showcasing your commitment to professional development.
• Strong understanding of CRM systems and data integration, highlighting your technical proficiency.
• Exceptional written and verbal communication skills, enabling you to build strong client relationships.
• Proven project management skills, demonstrating your ability to lead and deliver.
• Bachelor's degree in Marketing, Computer Science, or a related field (preferred), showcasing your educational foundation.

Traits and Attributes:

• A passion for empowering clients through innovative MarTech solutions, driven by a desire to make a difference.
• A proactive and collaborative approach to problem-solving, valuing teamwork and shared success.
• A strategic mindset, with the ability to develop and implement effective MarTech strategies that drive results.
• Exceptional client communication and relationship-building skills, fostering trust and long-term partnerships.
• Adaptability and a desire to thrive in a fast-paced, supportive environment.

The krunch.co People Experience Promise:

• Continuous learning and development opportunities, including 100 training hours per year, empowering your professional growth.
• Collaboration with a diverse team of talented and passionate individuals, fostering a supportive and inclusive environment.
• Work with progressive clients and cutting-edge technologies, providing opportunities for innovation and impact.
• A culture that celebrates wins and encourages mindfulness and well-being, prioritising a positive and supportive workplace.

Join us at krunch.co and be part of a team where your contributions are valued, your growth is supported, and you can truly make a difference in the world of marketing technology!

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