Planet Interactive is seeking an on-site Senior Marketing and Business Development Manager to join one of our legal services clients.

Pay: $70-$75/hr+ depending on experience

Location: On-site 5 days a week in New York, New York

Duration: Up to 6 Months with potential for extension or conversion (based on performance and business needs, no guarantees)

The Senior Marketing and Business Development Manager is a recognized leader within the Marketing Department and serves as a primary liaison to high-revenue practice and/or industry groups that are critical to the Firm’s success. Working directly with practice/industry leaders, the Senior Manager develops, leads, and executes clear strategies and business plans that support the overall business goals of the group(s).

Senior Marketing And Business Development Manager Responsibilities

• Consults with practice/industry leaders and other partners to develop and execute marketing and client development plans for the group and individual lawyers.
• Ensures a coordinated, sustained level, and appropriate mix of marketing and business development activity in support of the group’s business objectives.
• Leads, attends, and contributes to practice/industry group meetings and planning sessions.
• Serves as project manager and key contributor for RFPs, pitches, and other business development projects, both for primary groups and others, as needed.
• Manages, develops, and refines processes and procedures relating to the practice(s) business development “infrastructure” (e.g., written collateral; database/matter lists; contact lists; opportunity tracking; etc.); ensures processes are efficient and the best possible use is made of available technology and other resources.
• Leverages market knowledge to drive strategy within service areas and identify ways to distinguish service offerings.
• Facilitates the planning, implementation, and follow-up of new business or cross-marketing opportunities.
• Advises on the business development and marketing budget for the practice, providing guidance and recommendations to the leaders of the group, including evaluating the return on investment of initiatives.
• Leads the development of profile-raising activities for the practice, including the submission of rankings, surveys, league tables, and other recognitions, as well as sponsorships and programs.
• Participates in hiring, managing, and developing staff; oversees daily operations and monitors staff work product; manages professional development of staff, including establishing goals, coaching, and training; prepares annual performance appraisals and provides timely feedback on performance.
• Delegates work efficiently and effectively to other team members.
• Collaborates with other leaders and business professionals within and outside the Marketing Department on projects that cross practices, regions and/or function.
  
  

Senior Marketing and Business Development Manager Qualifications:

• A Bachelor's degree from an accredited university.
• A background in the legal industry.
• A minimum of ten (10) years of professional marketing, business development, or other relevant experience.
• A minimum of four (4) years of direct personnel management experience.
• Deep market knowledge and understanding of the business and legal landscape in assigned practice areas/industries.
• Excellent writing, proofreading, and critical thinking skills.
• Strong communication skills and demonstrated ability to present to management and peers.
• Experience working with sensitive or confidential information.
• Demonstrated proficiency in Microsoft Office and Outlook.
  
  

Preferred

• Capital markets or transactional experience.
• Marketing, business development, strategic planning, sales, and/or other relevant experience in a law firm or other professional services organization.
• Advanced degree in a related area, such as marketing, law, business, or communications (M.B.A. or J.D. a considerable plus).
• Working knowledge of customer relationship, pipeline, and experience management databases such as InterAction, Salesforce, and/or Foundation.
• Familiarity with relevant company/market research tools, as well as law firm rankings, awards, and league table publications.
  
  

Other Skills and Abilities:

• Strong organizational and prioritization skills for self and team.
• Strong attention to detail.
• Good judgment.
• Strong interpersonal communication skills.
• Strong analytical and problem-solving skills.
• Able to work harmoniously and effectively with others.
• Able to preserve confidentiality and exercise discretion.
• Able to work under pressure.
• Able to manage multiple projects with competing deadlines and priorities.