Techmagnate - A Digital Marketing Agency

Senior Manager - Content (BFSI/Insurance Expert)

New Delhi, DL, IN

13 days ago
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Summary

Roles and Responsibilities-


- Content Development / Strategy / Marketing


- Develop content marketing strategies for Techmagnate and premium clients in coordination with the Off-Page team.


- Grow and manage the database of editors, influencers for TM and premium clients


- Create content development and marketing processes that engage the Content, SEO and Social Media teams.


- Own the Blog from content development to marketing to reviewing comments, growing subscribers etc. for all internal properties.


- Manage the personas associated with the blog.


- Manage the comments / Discuss account associated with the blog.


- Develop and implement content & outreach-based strategies to grow the blog audience and engagement numbers.


- Team Management


- Conduct team training sessions on an as-needed basis.


- Monitor the day-to-day work of all concerned team members, i.e. content development, guest posting and social sharing teams.


- Coordination with other Departments


- SEO for development of content topics, content strategy, reviewing work of guest posting team and social sharing team.


- Account Management


- Communicate and meet with clients on an as-needed basis to resolve content related issues.


- Online and Offline Marketing


- Identify publications and content marketing avenues and opportunities for Techmagnate and clients.


- Develop contacts/network of editors at various niche-based publications.


What You Need:

  • BFSI/Insurance Content experience is a must


- Excellent written and spoken English language skills.


- Strong leadership skills.


- The desired candidate must possess demonstrated ability to work creatively and analytically in a high-pressure problem solving environment.


- Must be a self-starter and capable of working independently with minimal instruction. You must use your own sound judgment to decide the best course of action for your projects.


- Proven project management skills.


- Have a great, positive and upbeat attitude.


- Bachelors and/or Masters degree in any of the following areas;


a. Communications


b. Marketing


c. Business Administration


- 8+ years experience with content writing and marketing. Agency experience desired.

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