Vista Equity Partners

Senior Growth Marketing Manager

Boston, MA, US

Hybrid
Full-time/Part-time
8 days ago
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Summary

Job Summary Quickbase is seeking an innovative marketing campaigns manager to drive high-impact, revenue marketing programs. This role will architect and execute innovative marketing campaigns that drive new business acquisition across different vertical markets. As a key member of our growth marketing organization, you will have high visibility and work on strategic priorities that drive company growth. Key Responsibilities Strategic Planning & Leadership * Architect comprehensive, data-driven marketing campaigns that align with Quickbase's growth initiatives * Lead cross-organizational marketing efforts to establish requirements and execution plans across these initiatives * Develop and manage strategic co-marketing partnerships to extend market reach and impact Campaign Management & Execution * Orchestrate integrated, multi-channel marketing campaigns that deliver measurable business outcomes * Oversee end-to-end campaign execution, including budget management, coordinating the campaign bill-of-materials, and program timeline coordination * Ensure consistent brand messaging and visual identity across campaign assets and touchpoints * Direct external agencies and vendors to deliver high-quality, on-brand campaign elements Cross-functional Collaboration * Partner with product marketing, sales, product management, and executive leadership to align marketing initiatives with business objectives * Build strong stakeholder relationships across the organization to drive marketing integration and effectiveness * Engage with customers and sales organizations to promote new technologies and solutions effectively Performance Measurement & Optimization * Establish key performance indicators (KPIs) to measure campaign effectiveness * Generate actionable insights to track performance and deliver comprehensive campaign performance reports to executive leadership * Continuously refine marketing approaches based on performance data and market feedback * Monitor competitor activities and market trends to inform strategic marketing decisions Required Qualifications * 6+ years of progressive experience in technology marketing with demonstrated success in demand generation and campaign management * Proven ability to lead geographically dispersed teams and manage complex projects simultaneously * Outstanding communication and presentation skills with the ability to influence at all organizational levels * Demonstrated experience in integrated campaign execution * Strong analytical skills with experience in marketing metrics analysis * Exceptional organizational abilities with attention to detail and commitment to meeting deadlines * Experience working within a matrix organization and managing cross-functional initiatives What We Offer: * Competitive salary with performance-based bonuses * Comprehensive benefits package, including health, dental, and vision insurance * Opportunities for professional growth and career advancement * A dynamic and inclusive work environment * The chance to make a significant impact in a rapidly growing company.

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