Datadog is seeking a Senior Field Marketing Manager to join the North America Field Marketing team. In this role, your goal is to drive pipeline growth within the NAMER region and develop unique experiences for Datadog's customers and prospects. You will collaborate with sales and marketing to strategize and implement field marketing activities that generate opportunities across a wide range of accounts, while also revitalizing existing event programs with innovative and creative approaches. The ideal candidate will have a genuine passion for strategic field and growth marketing and a strong desire to innovate, iterate, and exceed pipeline targets.
At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.
What You'll Do:
* Utilize a mix of marketing channels to execute field marketing strategies and evaluate the success of each program using quantifiable data to help inform future plans
* Build a collaborative culture by meeting with sales leadership on a weekly cadence
* Drive engagement for target accounts through a mix of in-person and virtual events as well as other field marketing activities
* Manage end-to-end event execution including but not limited to sharpening messaging, audience acquisition, event experience, logistic management, sales enablement, and post-event lead management
* Utilize the tech stack (SFDC, Metabase, Demandbase, Marketo, Tableau) to continuously identify trends and insights. Apply learnings to increase engagement with target accounts to reduce no-show rates, and increase post-activity conversion
* Quarterly forecast and budget management
* Collaborate with teams across marketing to support Datadog's signature events - DASH, our annual user conference, our global roadshow: Datadog Summits, and our Datadog Live series.
* Support field and ancillary programs at large sponsored events, including RSA, Google Cloud Next, and AWS re:Invent
* Gain a comprehensive understanding of our products, market position, competition, partner network, sales cycle, and ideal customer profile (ICP)
Who You Are:
* Individual who thrives on producing a high-volume of field activities per quarter
* Possess a team-oriented approach that ensures seamless alignment across the organization
* Ability to analyze, package, and present key learnings
* 7+ years of relevant marketing experience in B2B SaaS marketing
* Deadline-oriented and organized, with the ability to manage multiple projects and competing priorities
* Exceptional oral, written, and presentation skills
* Experience with Marketo, Demandbase, Jira, CRM (Salesforce), Google Suite, project management and enablement workflows
* Ability to travel up to 50% of the time
Benefits and Growth:
* Best-in-class benefits
* New hire stock equity (RSUs) and employee stock purchase plan
* Continuous career development and pathing opportunities
* Product training to develop an in-depth understanding of our product and space
* Best in breed onboarding
* Internal mentor and buddy program cross-departmentally
* Friendly and inclusive workplace culture
Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.