工作职责:

Job Summary/Purposes

The Senior CRM Manager will be responsible for developing CRM insights and intelligence to support and promote new commercial actions on individual segments in the customer base (e.g. outreach initiatives or collaboration of campaigns).

Responsabilities

Leverage CRM data and tracking mechanism to provide insightful client / retail strategy, enhancement of customer journey (omni)

Collaboration with internal teams (Retail, Merchandising and E- commerce, etc.) to search and optimize data solutions Understanding of Retail pain points to encourage focus and provide solutions. How to mobilize in-store CRM specialist to facilitate result

Transformation of China CRM landscape, CDP, localization, digital intelligence

Leading Assistant Clienteling Manager to develop and prepare various data dashboard and reports on CRM KPIs and client evolution performance, analyse market trends / metrics and provide insights to senior management

Leading Assistant Clienteling Manager to analyse client profiles, portrait, purchasing behaviour to help retail team make corresponding action plans

Leading Assistant Clienteling Manager to collect competitive intelligence, consumer insights, overall market/economic trend and perform in-depth analysis on the implications of these insights

Provide potential high-quality clients list through historical data record to enlarge client pool and improve business

Proactively monitor best practice of competitor and the industry as well as breakthrough digital-enabled new retail trends; Understand the application of these trends on CRM and clienteling strategy

任职条件:

Job Requirements

Passion, drive, openness, team and collaborative spirit

Minimum 10 years or more working experience in data analysis related area

Strong interest on China luxury market trends, industry landscape and consumers

Strong analytical skills, understand and summarize business implications of numbers, industry reports and customer insights

Have knowledge on Business Intelligence, Database Modeling, Data Mining, Statistics

Strong PPT and Excel skill is a must for business reporting

Native fluency in both English and Mandarin

Excellent written and verbal communication skills within a cross-functional team

Detail-oriented and strong problem-solving ability