Job Title: Senior Accounts Manager

Location: UK (Hybrid Office, Remote working & Field-based)

Reporting To: Managing Director

Summary:

We are seeking a results driven Senior Sales Manager with proven experience in the hand tool and DIY sector, focused on growing and managing strategic relationships with major UK retailers including B&Q, Screwfix, Toolstation and Wickes. The ideal candidate will possess knowledge and understanding of the retail hardware industry, a strong commercial mindset, and a track record of delivering profitable growth through national retail accounts.

Key Responsibilities:

• Account Management: Take ownership of key national retail accounts, maintaining and expanding relationships to achieve sales and margin targets.

• Strategic Sales Planning: Develop and execute our account strategies aligned with overall business goals.

• Customer Engagement: Regularly meet with buyers and category managers to present new products, promotional plans, and business reviews.

• Negotiation: Lead contract negotiations, pricing, terms, and trading agreements to maximise value for both parties.

• Sales Forecasting: Collaborate with our supply chain and finance teams to ensure accurate forecasting, planning, and stock availability.

• New Business Development: Identify opportunities to expand product listings and secure incremental shelf space or exclusive promotions.

• Category Insight: Monitor market trends and competitor activity; provide insights to support product development and pricing strategy.

• Cross-functional Leadership: Liaise with internal teams (marketing, product development, logistics) to ensure customer expectations are met.

• Performance Reporting: Prepare and present regular performance reviews and sales analysis to senior leadership and customers.

Qualifications & Skills:

• Minimum 5+ years of sales/account management experience in the hand tools, hardware, DIY retail, or similar sector.

• Strong relationships with key UK retail buying teams (B&Q, Screwfix, Wickes, etc.) are highly advantageous.

• Demonstrated ability to grow national accounts and exceed revenue targets.

• Excellent negotiation, communication, and presentation skills.

• Strong commercial acumen with an analytical approach to sales and forecasting.

• Comfortable working in a fast-paced, results-oriented environment.

• Proficient in Excel, CRM tools, and reporting software.

• Willingness to travel across the UK for customer meetings.

Desirable Attributes:

• Experience launching new products in a retail environment.

• Passion for tools, construction, or DIY-related products.

• Self-starter with a proactive attitude and entrepreneurial mindset.