LOCAXION

Search Engine Optimization Manager

India

4 days ago
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Summary

The job:

We are seeking a highly skilled and execution-oriented SEO specialist to lead and implement our organic growth strategy. This role requires both strategic thinking and hands-on capability to deliver results independently—across content structure, technical SEO, and performance monitoring. The ideal candidate has experience in complex B2B environments and can operate without reliance on a web development team.

The mission:

SEO Strategy & Content Architecture

  • Define and prioritize SEO objectives based on business goals and keyword research
  • Identify and validate high-impact keyword clusters across multiple buyer stages
  • Develop structured content frameworks, including pillar pages and internal linking models
  • Translate search intent into a scalable roadmap of content opportunities

Technical SEO Implementation

  • Conduct technical site audits and resolve issues related to crawlability, indexing, and site speed
  • Implement on-page optimization directly, including metadata, headings, schema markup, and URL structure
  • Improve site structure, page hierarchy, and internal linking to maximize search performance
  • Optimize Core Web Vitals and mobile performance using front-end best practices
  • Manage sitemap, robots.txt, canonical tags, redirects, hreflang, and structured data

Execution and Content Publishing

  • Operate within WordPress, Webflow, or other CMS platforms to implement changes directly
  • Create detailed briefs and collaborate with content writers to ensure alignment with SEO goals
  • Monitor keyword performance, traffic trends, and content engagement
  • Own reporting via Google Search Console, Google Analytics (GA4), and third-party SEO tools
  • Conduct outreach or manage link-building campaigns to improve authority and trust signals
Your skills:
  • 3–6 years of SEO experience, including both strategy and implementation
  • Proven ability to rank content in competitive B2B or technical niches
  • Proficiency in SEO tools such as Ahrefs, SEMrush, Screaming Frog, Sitebulb, SurferSEO
  • Hands-on skills with HTML, CSS, and JavaScript as they relate to SEO
  • Strong knowledge of information architecture, structured data, indexing, and crawl budget optimization
  • Familiarity with CMS platforms (WordPress, Webflow) and ability to operate independently
  • Bonus: Experience with industrial manufacturing, supply chain, or smart factory domains
Judgement day:
  • Increased organic visibility and top rankings across priority keyword themes
  • Demonstrable traffic growth correlated with qualified lead volume
  • Clean technical audit scores and improved performance across Core Web Vitals
  • SEO execution delivered without dependency on external developers


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