FP Markets Group of Companies is a well-established multi-regulated broker, found in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Full-time Digital Marketing Executive in Cyprus office - a certified Great Place to Work®.
This role is essential for developing and managing high-impact digital advertising campaigns that drive brand awareness and conversions. Your expertise in display advertising and data-driven strategies, combined with the ability to collaborate in a dynamic environment, will contribute to the success of the team and the achievement of outstanding marketing results.
Reporting to: Head of Marketing
Responsibilities:
Plan, launch, and manage display advertising campaigns across various networks (e.g., AdRoll, Taboola) to drive brand awareness and conversions
Develop and execute remarketing strategies to effectively re-engage users and optimize audience targeting
Monitor campaign performance metrics (e.g., CTR, CPC, ROI) and apply data-driven tactics to continually improve results
Collaborate with creative teams to ensure ad designs align with brand guidelines and optimize for user engagement
Conduct regular A/B testing on creative elements, targeting options, and messaging to enhance campaign performance
Prepare and present detailed performance reports, highlighting key insights and recommending improvements
Stay current with industry trends and platform updates to identify new display advertising opportunities and best practices
Coordinate with cross-functional teams (e.g., Marketing, Product) to align display advertising efforts with broader marketing objectives
Manage campaign budgets, timelines, and resources to ensure efficient and effective delivery of all display initiatives
Candidate profile:
BSc/MSc in marketing, mathematics, statistics, finance, or any other relevant field
Experience in Google Analytics, Bannerflow, Social Media Ads, Adroll, Taboola, Criteo, Yahoo DSP
Advanced knowledge of Microsoft Excel is a must
Excellent analytical, interpersonal and communication skills
Meticulous attention to detail when working with data to ensure accuracy and quality
Ability to work under pressure and engage in multiple initiatives simultaneously
Eagerness for continuous professional development
Excellent verbal and written communication skills in English
Experience in a similar role in financial/FX services will be considered as an advantage
Our offer:
A certified Great Place to Work® reflecting our commitment to a positive culture, employee well-being, and support
Welcoming, young and multicultural team with approachable leadership
Ability to contribute to dynamic business at a growth phase
High level of autonomy, support of ideas and putting your expertise into the best practices for the company
Continuous personal development, training budget, growth with the company and opportunity to learn from industry leaders
Competitive remuneration, regular salary reviews and performance-based incentive schemes
Vibrant company life: from team activities to global celebrations
New beautiful office in an easily accessible location with company-provided fruits, breakfasts and lunches
Free access to multiple sports and wellness facilities across the country
Free company-provided parking
Medical insurance and pension fund after probation period
A gift and a day off on your Birthday
Visa and work permit support if required
Journey to FP Markets:
Interview with People Function member (30 - 45 min) to assess match to our culture
Interview with your future manager (45 min - 1 hour) to assess match to the job and the team and discuss role expectations
An assessment to evaluate your technical skills [if required]
Final interview with team members [if required]
Join our team and be a part of a professional, rapidly-growing company operating in a multicultural environment!
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