About North Spore:

North Spore is on a mission to bring the transformative power of fungi into everyday life. We manufacture high-quality mushroom cultivation products at our facility in Maine, and empower people through education, access, and innovative tools. Our team includes farmers, artists, scientists, builders, and thinkers. If you're looking to join a dynamic, growing company that values sustainability, creativity, and community—this could be your next great role.

About the Role:

We are seeking a hands-on, strategic Retail Sales & Marketing Manager to lead the growth of our retail, commercial, and wholesale channels. This role will own and manage relationships with retailers, major wholesale accounts, and sales brokers, while also driving retail marketing initiatives that support product sell-through and brand consistency. The ideal candidate has a strong foundation in  Lawn and Garden and/or Functional Products sales and marketing, and thrives on building relationships, solving problems, and turning strategy into action.

Key Responsibilities:

• Own and manage a portfolio of B2B accounts, including retailers, national wholesale distributors, and commercial buyers.
• Build and maintain strong relationships with brokers and sales reps, ensuring alignment with brand strategy and sales goals.
• Develop and execute sales strategies to expand presence in retail and commercial channels while driving product sell-through.
• Act as the primary point of contact for retail and commercial accounts—handling inquiries, negotiating terms, and providing product support.
• Identify and evaluate new business opportunities across retail, garden centers, farm/ag stores, and commercial sectors (e.g. labs, education, wellness).
• Partner with the operations team to support demand planning and fulfillment accuracy.
• Attend trade shows, customer meetings, and events to support relationship development and product education.
• Own and manage pricing, P&L, and product assortment for all retail and commercial accounts

• Plan and execute retail marketing initiatives that support sales goals and enhance in-store and online presence.
• Collaborate with the internal marketing and creative teams to produce retail assets, educational materials, and merchandising tools.
• Work with brokers and partners to coordinate promotions, campaigns, and seasonal sales efforts.
• Develop co-marketing programs and support retail partners with product knowledge, training, and brand education.
• Monitor campaign performance and adapt based on metrics, feedback, and sell-through trends.

• Collaborate with product development, operations, and customer support to ensure alignment across the customer lifecycle.
• Contribute to the creation and refinement of SOPs and tools for sales enablement and partner support.
• Serve as a brand ambassador internally and externally, promoting the North Spore mission and product values.

Qualifications:

• 5+ years of experience in lawn+garden, CPG, natural products, or specialty retail sales
• Experience managing retail and commercial accounts, including direct sales and broker/rep partnerships.
• Familiarity with distributor networks, retail buyer relationships, and key sales processes (sell-in, onboarding, sell-through support).
• Strong working knowledge of retail marketing practices and in-store promotional strategy.
• Excellent interpersonal and communication skills—able to manage multiple stakeholder relationships with professionalism and warmth.
• Proficiency in CRM systems, sales reporting, and marketing analytics.
• Willingness to travel for trade shows, account meetings, and partner visits.
• Passion for sustainability, mushrooms, or DIY/gardening products is a strong plus.

Why Join North Spore?

We’re not just selling products—we’re building a movement that connects people to nature, sustainability, and personal discovery through fungi. As Retail Sales & Marketing Manager, you'll help bring that mission to life across retail shelves, wholesale partners, and commercial spaces. Join a team that values creativity, growth, and getting your hands dirty in pursuit of something meaningful.