We are seeking a highly motivated and dynamic Global Esports Community Manager based in Singapore to oversee and grow the Mobile Legends: Bang Bang esports community. This role requires a deep understanding of the mobile gaming industry, excellent communication skills, and a passion for esports. Fluency in Arabic or Bahasha is a plus, which will help in reaching out to a wider and diverse audience.
Responsibilities:
- Develop and implement strategies to increase the size, activity, and loyalty of the Mobile Legends: Bang Bang community globally.
- Create and manage engaging community events, both online and offline, such as tournaments and ecosystem news.
- Foster positive relationships with players, fans, influencers, and partners to enhance the overall community experience.
- Actively participate in community discussions on various platforms (forums, social media, Discord, etc.) to answer questions, address concerns, and gather feedback.
- Set up and manage MLBB’s ecosystem social media channels (Facebook, Twitter, Instagram, TikTok, Discord, etc.), forums, and in-game communities.
- Produce high-quality, relevant, and engaging content for the community, including but not limited to blog posts, social media updates, videos, and live streams.
- Collaborate with internal local marketing teams to ensure that community-related content aligns with the overall brand and product strategy.
- Curate user-generated content and showcase it within the community to encourage further participation.
- Drive the coordination of localized campaigns for key markets (SEA, MENA, and emerging markets) to reflect cultural nuances.
- Monitor sentiment and address community issues (e.g., balance changes, bugs) proactively.
- Synthesize player feedback into actionable insights for game updates and events.
- Stay up-to-date with the latest trends, news, and developments in the mobile gaming and esports industries, both globally and in Singapore.
- Conduct market research to understand the needs, preferences, and behaviors of the Mobile Legends: Bang Bang community, and use this information to inform strategic decisions.
Requirements:
- Good experience in community management, preferably in the mobile gaming or esports industry.
- In-depth knowledge of Mobile Legends: Bang Bang and the esports ecosystem.
- Excellent written and verbal communication skills in English. Fluency in Arabic is a plus.
- Strong adaptability to new environments and excellent communication skills.
- Strong project management and organizational abilities, with the ability to handle multiple tasks simultaneously.
- Familiarity with social media platforms, community management tools, and esports platforms.
- A passion for mobile gaming and esports, and a desire to build and grow a vibrant community.
- Ability to work independently as well as in a team environment.
- A bachelor's degree in marketing, communications, or a related field is preferred.
Preferred Qualifications
- Experience working with global brands or cross-regional teams.
- Knowledge of SEO, paid media, and influencer marketing strategies.
- Passion for gaming and ability to work in a fast-paced, cross-functional environment.
- Crisis management skills and empathy in handling sensitive player issues.
Unleash Your Potential at MOONTON Games
At MOONTON Games, we're one of the pioneers of mobile gaming with Mobile Legends: Bang Bang. But we're also so much more! We're a global game development and publishing powerhouse with our award-winning games and intellectual properties!
At MOONTON Games, we believe in having an open, collaborative environment where creativity, teamwork, and shared passion thrive. Whether you're a seasoned game developer, a marketing guru, an esports enthusiast, or from another discipline, your unique skills and perspectives are valued here. Join us on an exciting journey to create innovative, world-class games that connect players around the globe. At MOONTON Games, the possibilities are endless.
Perks & Benefits
- Flexible hour working arrangements
- Work-In-Office meal benefits
- Unlimited office pantry snacks & afternoon tea arrangements!
- Exclusive in-game benefits
- Comprehensive medical benefits
- Attractive bonus structure
- Collaborate with a dynamic, global team from around the world.
- Rank promotion program
- Conveniently located in central, accessible locations
- Mentorship program for new employees to quickly get familiar with the business and corporate culture
- Annual company trip
- Fun celebrations during major festivals
- Team building activities
- Mental health & wellness initiatives
- MOONTON Talks & educational programs
- Exclusive game-themed gifts during special occasions
Apply via LinkedIn now to unleash legendary moments together! Only shortlisted candidates will be notified.