Needl

Product Marketing Manager

New York, NY, US

10 days ago
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Summary

Product Marketing Manager (Leadership Role)


Want to lead the Product Marketing at a Fast-Growing Series B Startup (East Coast)


Our well funded partner expanding rapidly and we’re looking for a Product Marketing Manager to lead our product marketing efforts. This is a high-impact leadership role focused on driving growth and build a Product Marketing Manager function.

We need someone who can spearhead strategy and make a big impact from day one through active delivery while looking at the role strategically.


As our Product Marketing Manager, you’ll own how the product’s story told and bring it to market. You’ll collaborate closely with Product, Sales Operations and Go-to-Market leaders to ensure the messaging resonates and strategies drive results.


Ultimately, your mission is simple: make sales happen and elevate the voice of our product across the market.


The Opportunity

The right person will have delivered in a similar role in a technical product company and wants to work in a company that is driven by growth. This role will not suit someone who has been in a platform company, the product is technical so will need that technical exposure.


This role is strategic and growth-focused. As a leader in our marketing team, you’ll have a visible hand in shaping our company’s direction. It’s not just about executing tasks, this will be taken as a give, this is about rolling up your sleeves and delivering strategy, leadership and making an impact on revenue.


And as the company evolves, your role will evolve too. You’ll have the chance to grow with this rocket ship!

If you thrive in a fast-paced environment where you can drive real business outcomes and influence the product’s future, this is the role for you.


Key Responsibilities

  • Own product messaging and positioning - Establish a compelling, consistent narrative for our product across all channels.
  • Lead go-to-market strategies for new features and products – Plan and execute product/feature launches that drive customer adoption and excitement.
  • Create high-impact content to drive demand and awareness – Develop compelling content (stories, case studies, blog posts, collateral) that fuels demand generation and boosts product awareness.
  • Enable Sales and Customer Success teams with effective messaging and tools – Equip Sales and Customer Success teams with the right messaging, training and tools to accelerate sales cycles and delight customers.
  • Act as the voice of the market to inform the product team – Bring insights from customers, competitors and industry trends back to our product team to influence product strategy and roadmap.
  • And so much more


This role is remote across the east coast (maybe +1)

You must be legally able to work in the US without visa support

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