Brand & Beyond

PPC Analyst

Navi Mumbai, MH, IN

about 1 year ago
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Summary

Immediate Joiner Preferred

The job is applicable only for Mumbai-based candidates.

Digital Marketing Agency Experience Preferred.

I. YOUR ROLE

Driving business objectives for the agency’s clientele through Paid marketing activities.

Ii. Your Responsibilities
  • Monitoring, Auditing and Executing Campaigns on Google display/search Ads, Facebook, and Instagram ads
  • Ensuring campaign performance and identifying insights to drive incremental results.
  • Collaborate with the Account Manager and creative teams for campaign planning.
  • Drive positive curiosity and a hunger for learning and new ideas through the team.
  • Initiate and drive case study creation that can be nominated for awards, post completion of noteworthy campaigns.
  • Build trust with clients’ POCs and Digital Leads.
  • Ability to represent the agency in account reviews and performance meetings
  • Assisting the team in pitching for new business.
  • Auditing Ad accounts of prospects and identifying opportunities for performance improvement.
  • Deliver volume, quality leads , TAT & cost outcomes (in accordance with quarterly OKRs) for paid user acquisition (i.e. advertising)
Iii. About You
  • Professional / Academic Requirements
  • 2+ years of relevant work experience in Paid media
  • A Degree in Engineering, Marketing, Advertising, Communication or another relevant field
  • Technical Requirements
  • Expert level command over Google Ads, Facebook/Instagram ads
  • Exposure to multiple verticals like eCommerce, BFSI, Realty, Travel, etc.
  • Proficient at Google Analytics, Apps-flyer, Similar web, Adobe solutions, etc.
  • Master of decoding trends and analytics from data
  • Proficient with the MS Office Software (PowerPoint, Excel)
  • Superior communication and presentation skills
  • Creative & Strategic thinking
  • Up-to-date on creative and market trends
CTC upto Rs 3 LPA

Experience 2 years

Skills:- Google Adwords, Facebook Marketing, Communication Skills and Search Engine Marketing (SEM)

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