General Description: Manage the development and execution of marketing plans for sales generation and customer retention across various channels. Includes presentations, events, direct mail, email, print, and web.

Responsibilities:

• Support sales and account/client management teams. Develop custom proposals, sales presentations, client renewals, channel lead generation campaigns, and trade show activities.
• Develop communication materials that are aligned with the company's brand and design guidelines. Includes brochures, applications, lead cards, direct mail, advertisements, press releases, email, and social media.
• Manage the execution of client marketing plans to generate sales and business development opportunities, general interest, and qualified sales leads for assigned clients.
• Manage creative approvals from clients and carriers. Ensure compliance with contract and regulatory standards.
• Develop copy and use graphic design skills for online and offline marketing campaigns.
• Generate reporting for marketing campaign performance. Includes sales results, engagement results, and other KPIs.
• Collaborate with the manager on marketing tactics that improve campaign and channel performance.
• Assist in conducting routine satisfaction surveys.
• Oversee the updating and reprinting of fulfillment materials, presentations, and proposals.
• Create event signage and materials.
  
  

Knowledge, Skills and Abilities:

• 3 years + of related experience managing and implementing marketing campaigns required.
• College degree in marketing or related field preferred.
• Knowledge and understanding of insurance, technology, accounting, compliance, or operations processes/procedures.
• Excellent verbal, written, and interpersonal communication skills.
• Detail oriented. Strong organizational and multi-tasking skills with ability to prioritize.
• Must have excellent project management skills.
  
  

USI is committed to providing a full-suite of competitive benefits for our growing population and its diverse needs. We offer a wide range of health, welfare and financial benefits including medical, wellness, dental and vision, 401(k), flexible spending and health savings accounts, short and long-term disability, life insurance and other unique employer-sponsored and voluntary programs. USI also offers a generous paid time off policy, paid family leave benefit as well as paid holiday time .