TTC Advisory Co., Ltd

Overseas Performance Marketing Manager

Beijing, China

11 days ago
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Summary

TTC is an AI-powered recruitment startup providing global talent acquisition solutions.

Our Shanghai office is located in SMC, Xuhui (AI产业园-模速空间三期), and we specialize in connecting entrepreneurs with AI startups.

We collaborate with AI startups globally, with bases in Shanghai, Beijing, and Shenzhen, China, as well as in Europe, the Bay Area (US), and other key locations.


About the Company

Our client is an emerging AI startup specializing in building customizable AI applications and automation solutions, empowering businesses to integrate advanced AI capabilities seamlessly into their workflows.


🧩 About the Role

We're looking for a Marketing Manager with a passion for storytelling, strategy, and scaling global awareness. This is a high-impact role focused on driving user growth, strengthening brand presence, and building out marketing infrastructure from 0-1 and beyond. You’ll work closely with product, design, and leadership teams to grow a cutting-edge AI-driven creative platform.

💼 What You’ll Do:

🚀 Strategic Planning & Execution

  • Design and lead integrated marketing campaigns to drive awareness and user acquisition across global markets.
  • Own campaign execution across performance channels (Meta, Google, YouTube, TikTok).
  • Develop go-to-market strategies for new feature launches, partnerships, and seasonal campaigns.

📝 Content & Brand Building

  • Define and refine brand voice and storytelling; ensure consistent messaging across all channels.
  • Manage creation of high-quality marketing content: landing pages, email campaigns, blog posts, and product announcements.
  • Collaborate cross-functionally to ensure product positioning aligns with user insights and market trends.

📣 Community & Social Marketing

  • Grow and engage our presence across key platforms (Twitter/X, YouTube, TikTok, Instagram, LinkedIn, Producthunt,etc).
  • Launch creator and influencer campaigns to amplify reach, user-generated content, and brand affinity.
  • Nurture and moderate niche user communities (e.g., Discord, Telegram, or Facebook groups).


🧠 What We’re Looking For:

  • Experience in digital marketing, product marketing, or content-led growth — ideally in AI MKT, creator tools, or consumer AI products.
  • Proven track record of running marketing campaigns that drive tangible growth across paid and organic channels.
  • Strong writing and communication skills — ability to distill complex products into compelling stories.
  • Comfortable working with performance metrics and adjusting tactics quickly based on insights.

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