The Outside Sales Representative is responsible for driving sales growth within the Decorative Surfaces product category by targeting high-potential customers and promoting a focused range of surface solutions. These products include countertops, sinks, HPL, TFL (design matching program), Thinscape, Wetwall, and other decorative surface items identified for strategic growth.

This role is field-focused, calling on countertop fabricators, kitchen & bath cabinetry companies, and mid-to-large scale home builders and remodelers. The Outside Sales Representative is accountable for meeting key performance indicators (KPIs), building strong relationships, and positioning themselves as a subject matter expert within the category.

Position will cover the state of AL and eastern TN. You will drive your own vehicle with reimbursements and should be on road 4 days out of the week minimum.

Key Responsibilities:

Sales Performance & KPI Achievement

• Drive revenue and margin growth by meeting or exceeding defined sales goals
• Expand the customer base by acquiring new buying customers within the target segments

Customer Engagement

• Regularly visit fabrication shops, dealers, and builders to promote and support product use
• Educate customers on features, benefits, and applications of decorative surface products
• Deliver compelling presentations, both formal and informal, to showcase product offerings
• Develop strong, ongoing relationships with key decision-makers and specifiers

Product & Market Expertise

• Serve as the go-to expert on all decorative surfacing products including HPL, quartz, solid surface, sinks, and related items
• Communicate product launches, program changes, and pricing updates to customers and internal teams
• Collaborate with internal sales teams, regional sales managers, and supplier partners to align on strategy and drive results

Territory & Account Management

• Work closely with sales leadership to identify target accounts and create strategies for engagement
• Maintain CRM records including call activity, customer follow-ups, and sample placements
• Monitor and restock on-site sample inventory

Cross-Functional Support

• Coordinate with other departments to support customer programs and resolve issues efficiently
• Participate in internal sales meetings, training, and other team-driven initiatives

Required Skills & Qualifications:

• Excellent verbal and written communication skills
• Strong negotiation and customer service skills
• Ability to manage multiple priorities and work independently in a fast-paced environment
• Attention to detail and strong organizational abilities
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook) and CRM software
• Physical capability to lift materials up to 30 pounds as needed

Education & Experience:

• Bachelor’s degree in a business-related field or equivalent experience
• 3–5 years of outside sales or product-focused sales experience
• Experience working with fabricators, builders, or design professionals is a plus
• Willingness to travel locally and overnight