Job Description

Job Title: Media Coordinator

Location: Hybrid – Plantation, FL

Duration: 6 months (40 hrs/wk)

Job Description

We are seeking a Media Management Specialist to join our dynamic team. The primary focus of this role is the execution of large-scale social media buys through data-driven customer segments, advanced behavioral targets, and tailored creative. Responsibilities include media planning, campaign setup, day-to-day campaign management, monitoring bids/budgets/ad set performance, and optimizing against target KPIs.

The ideal candidate is relentless, data-driven, creative, and thrives in a fast-paced environment.

What You'll Do

• Execute and analyze campaign performance, identify trends and proactively recommend opportunities for improvement on a daily basis.
• Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities while staying up to date with social trends.
• Leverage platform bid automation to drive the full funnel marketing performance of growing active customers.
• Utilize relevant 1st and 3rd party audience segments and recommend tailored creative and landing page experiences for testing.
• Execute structured A/B tests around creatives, audiences, and bid strategies.
• Efficiently manage day-to-day problems and communicate effectively in difficult and time-sensitive situations. Understand when (and why) to escalate issues.
  
  

What You'll Need

• 3 years of experience in paid social marketing in an agency or ecommerce setting.
• Experience with social media networks, particularly YouTube and Meta.
• Experience with analytics platforms like Google Analytics.
• Intermediate experience with Microsoft Excel.
• Strong analytical and communication skills (written and verbal).
• A tenacious attitude for learning and taking on new challenges, along with a self-starting mentality capable of problem-solving and seeking help when needed.
• Demonstrable organizational skills with the ability to work independently on a backlog of projects requiring prioritization and multitasking.
• Strong attention to detail.
• A positive and proactive attitude.