UCLA Health

Marketing Program Manager - Medicare Advantage

Los Angeles, CA, US

Hybrid
Full-time
$76.2k–$158.8k/year
26 days ago
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Summary

General Information Press space or enter keys to toggle section visibility Work Location: Los Angeles, USA Onsite or Remote Flexible Hybrid Work Schedule Monday-Friday, 8:00am-5:00pm PST Posted Date 04/14/2025 Salary Range: $76200 - 158800 Annually Employment Type 2 - Staff: Career Duration Indefinite Job # 23753 Primary Duties and Responsibilities Press space or enter keys to toggle section visibility As the Program Manager of Medicare Advantage Marketing, you will provide tactical support for implementing innovative marketing strategies and plans for New Century Health Plan's Medicare Advantage Growth Office. This position will play a key role in supporting the launch and growth of the new UCLA Health Medicare Advantage Plans. You will: * Develop, maintain, and produce marketing assets, and coordinate targeted campaigns and communications for prospects and members. * Collaborate with internal and external resources to manage creative and media services, write and edit content, and execute website updates. * Ensure all marketing assets comply with CMS marketing guidelines and requirements. Route materials through Compliance, regulatory, and CMS approval processes. * Partner with UCLA Health Marketing & Communications Office, agencies, and vendors to create effective marketing solutions. * Oversee the review and approval process for all prospect, member, and provider-facing communication materials. Salary Range: $76,200-$158,800/annually Job Qualifications Press space or enter keys to toggle section visibility We are seeking a detail-oriented and self-directed individual with: * A Bachelor's degree in a related field or combination of equivalent experience, education, and training * Five or more years of progressively responsible and directly related work experience, required * Healthcare Marketing experience is highly desired * Experience in Medicare Advantage marketing, a plus * In-depth knowledge of concepts, principles and methods of developing and executing promotional marketing strategies * Comprehensive knowledge of presentation development, and the ability to communicate complex ideas in a simple and understandable fashion * Works confidently and competently in a matrix environment with multiple stakeholders and clients * Strong communication skills, both verbal and written, to communicate effectively at all levels of the organization * Experience translating short and long range business plans to internal subject matter experts to aid them in assembling strategic marketing plans * Ability to recognize and resolve conflicts through collaboration, communication and customer (patient and physician) advocacy * Provide input to market research, including competitive benchmarking and audience studies used to inform decisions regarding customer targeting * Strong relationship building and bridging competencies As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer.

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