Recro

Marketing Manager

Bengaluru, KA, IN

3 days ago
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Summary

We're looking for a Marketing Manager who can drive Recro’s brand positioning, community growth, and overall marketing strategy to fuel business growth. The ideal candidate is a strategic thinker, an execution-focused leader, and an expert in building high-performing marketing teams.


About Recro


Recro is a developer-focused platform that was founded to match individual expertise with the right opportunities seamlessly. We empower talented developers by providing them with relevant experience at fast-growing startups based on technical competencies and aspirations. These opportunities have a significant impact on their career success and help them become their best self.


About The Role

  • Develop and execute Recro’s marketing strategy to enhance community engagement, brand positioning, and industry presence.
  • Lead the marketing team and oversee all functions, with a strong focus on community building, events, brand positioning, social media engagement, and market intelligence.
  • Drive demand generation by leveraging community-driven initiatives, influencer partnerships, and strategic event participation.
  • Organize and represent Recro at industry conferences, networking events, and developer meetups to strengthen brand positioning.
  • Build and nurture relationships with industry influencers, developer communities, and partners to create brand advocates.
  • Own the marketing funnel, ensuring continuous tracking, analysis, and optimization of community engagement and event performance.
  • Collaborate with sales, business development, and leadership teams to align marketing strategies with business objectives and market trends.
  • Manage marketing budgets, prioritizing event sponsorships, partnerships, and community-driven growth initiatives.
  • Develop compelling content strategies to drive community interaction and thought leadership.
  • Stay ahead of industry trends, competitor movements, and emerging social and market intelligence to maintain a competitive edge


Requirements

  • 5+ years of experience in B2B marketing with a strong focus on community building, events, and brand positioning.
  • Has a deep understanding how demand generation works from traditional and new age channels
  • Proven track record of executing large-scale events and community-driven initiatives.
  • Experience in developing partnerships with industry influencers and thought leaders.
  • Strong understanding of social media dynamics and community engagement strategies.
  • Ability to leverage market intelligence and competitor insights to refine marketing strategies.
  • Exceptional storytelling and brand communication skills.
  • Hands-on experience with event management, sponsorships, and partnership collaborations.
  • Experience in building a thriving developer or tech community is a plus.
  • Open for flexible work timings as per target geographies.

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