SHOPLINE

Marketing Executive(Event)

Hong Kong

8 days ago
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Summary

WHAT YOU'LL BE DOING

Event Planning and Management:

  • Plan and execute a variety of marketing events, including trade shows, seminars, webinars, and networking receptions, from concept to completion.
  • Coordinate logistics such as venue selection, vendor management, budgeting, and on-site support.
  • Develop event agendas, collaborate with speakers or facilitators, and ensure all event materials are prepared and distributed.

Content Creation:

  • Produce engaging and informative content for various channels, including event promotional materials, brochures, emails, websites, and social media.
  • Write and edit blog posts, articles, and newsletters that highlight events and topics relevant to our audience.
  • Collaborate with subject matter experts to create content that enhances event themes and objectives.

Audience Engagement:

  • Develop targeted marketing strategies to attract attendees to events, utilizing email marketing, social media campaigns, and other promotional techniques.
  • Foster relationships with attendees, partners, and stakeholders before, during, and after events to build engagement and loyalty.

Performance Evaluation and Reporting:

  • Analyze event performance metrics, including attendance rates, engagement levels, and feedback.
  • Prepare and present post-event reports and recommendations to stakeholders for future event improvements.

Collaboration and Team Support:

  • Work closely with the marketing team and other departments to ensure alignment in messaging and branding.
  • Assist in brainstorming and sharing creative ideas for event themes, promotional strategies, and content formats.

WHO WE'RE LOOKING FOR

  • Bachelor’s degree in Marketing, Event Management, Communications, or a related field (fresh graduates are welcome to apply).
  • Strong interest in marketing, events management, and content development.
  • Excellent written and verbal communication skills, with a flair for creative content production.
  • Strong organizational skills and ability to manage multiple projects simultaneously.
  • A willingness to learn and adapt in a dynamic work environment.

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