We are looking for an experienced Director of Marketing to lead strategic initiatives and elevate brand presence in the law firm industry. This role requires a creative and analytical individual who can drive impactful campaigns, manage marketing tools, and deliver measurable business results. Based in West Chester, Pennsylvania, you will play a pivotal role in shaping individual attorney's strategy and ensuring new business development.

This position is 5 days per week in the office in West Chester, PA - non-negotiable.

Responsibilitie

• s:Develop and implement comprehensive marketing strategies tailored to the law firm industr
• y.Conduct in-depth market and competitor research to identify opportunities and trend
• s.Oversee digital marketing initiatives, including campaign planning, advertisements, and brand awareness effort
• s.Lead the creation and distribution of marketing collateral to support business objective
• s.Collaborate with cross-functional teams to align marketing strategies with overall business goal
• s.Build and maintain strong relationships with stakeholders to enhance brand presenc
• e.Identify innovative approaches to enhance customer engagement and drive growt

h.
Qualificatio

• ns:College degree with a minimum of 3 years applicable experience. Law firm experience is requir
• ed.Proven experience in a senior marketing role, preferably in the law firm or services industry requiring attention to deta
• il.Proficiency with marketing tools such as Google Analytics, CRM systems, and CMS platfo
• rmsExpertise in market research and competitor analys
• is.Demonstrated ability to lead and execute successful marketing campaig
• ns.•Exceptional communication and leadership skil
• ls.Familiarity with brand development and collateral manageme
• nt.Analytical mindset with a focus on data-driven decision maki