WHO WE WANT ON OUR TEAM

At Gains In Bulk, we are not just looking for another Marketing Director, we want someone who embodies our core values and is driven to push boundaries. If you thrive in an environment that demands excellence, innovation, and a commitment to growth, this is the team for you.

We seek an experienced candidate, who is comfortable working in a fast-paced and dynamic work environment that is aligned with our core values:

• Tell The F*CKING Truth (TTFT): No fluff, no shortcuts—just truth. We build trust through transparency and integrity.
• Be Delusional: Fearlessly chase audacious visions that defy convention, fueled by unwavering belief in the impossible.
• Get Shit Done: Progress is earned, not given. We show up and do whatever it takes.
• Everyone’s A Leader: Every team member owns their role, drives impact, and inspires others through action.
• Never Stop Progressing: Relentless pursuit of growth, truth, and excellence in all facets of life.

At GAINS, we own our results, hold ourselves and each other accountable, and never compromise on quality, integrity, or effort. We don’t take shortcuts. We don’t chase trends. And we never settle for mediocrity.

If these values align with how you approach your work, you’re exactly who we’re looking for.

POSITION SUMMARY

Gains In Bulk is hiring a Marketing Director to lead and scale our customer acquisition and retention efforts across DTC and Amazon. This is a dual-cap role that requires mastery of both performance marketing (paid social, search, CRO) and retention marketing (email, SMS, subscription, loyalty).

You’ll be tasked with building predictable acquisition systems, optimizing paid media spend, increasing customer lifetime value, and driving cohesive campaigns across every step of the funnel.

You’ll lead a small, elite team of marketers and collaborate with our creative, product, and operations teams to make every dollar perform harder and every customer stays longer.

LOCATION

Full-Time In Office (Mesa,AZ)

EMPLOYMENT TYPE

Full-time | Monday - Friday, 8:00 AM - 5:00 PM

Gains In Bulk helps individuals maximize their performance in life and the gym. 

Gains In Bulk is home to Instantized Creatine® and our entire lineup of premium, third-party-tested, whole-food supplements.

Gains In Bulk is a 2X Inc. 5000 honoree and is among the fastest-growing direct-to-consumer brands in the United States. The company was co-founded in 2016 by Braven Grant and is headquartered in Mesa, Arizona. 

RESPONSIBILITIES

Some of the core responsibilities include, but are not limited to:

Acquisition/Growth Marketing

• Co-develop strategy and lead execution across Meta, TikTok, Google, YouTube, AppLovin, etc
• Build and manage a full-funnel performance roadmap launches, promos, evergreen
• Optimize daily paid spend to hit NC-ROAS, CPA, and CAC targets
• Partner with our creative strategist and media buyer to ensure assets align with performance insights
• Oversee landing page optimization, conversion funnels, and testing strategy
• Stay on top of digital ad trends, platform updates, and best practices

Retention/Lifecycle Marketing

• Own post-purchase journey across email, SMS, loyalty, and surprise & delight
• Build scalable onboarding flows, cancel flows, and win-back automation
• Increase 60-day and 180-day LTV across subscription and non-subscription cohorts
• Manage list growth, deliverability, segmentation, and campaign calendar
• Partner with customer support to reduce friction + increase satisfaction
• Co-develop marketing calendar(s)

Data & Team Leadership

• Lead weekly marketing performance reviews with CMO
• Mentor and grow a cross-functional marketing team (growth, retention, creative ops)
• Own the marketing P&L and budget allocation across channels
• Identify levers to scale: product bundles, launches, pricing tests, funnels
• Collaborate with CRO, all agencies / contractors, and Influencer/UGC teams to ensure alignment

QUALIFICATIONS & SKILLS

• 5+ years in e-commerce - worked at an agency or owned/operated ecom brand (preferably DTC supplements or CPG)
• Deep experience in Meta, TikTok, and Google Ads with $1M+ annual spend
• Proficiency in Klaviyo, Postscript, and funnel-based copy strategy
• Strong analytical capabilities in GA4, Excel, Triple Whale, Shopify, etc.
• Experience in building out landing pages, split tests, and promotional calendars
• Bonus: experience in subscription, influencer seeding

EDUCATION AND EXPERIENCE

• Bachelor’s degree preferred but not required
• Experience working inside a fast-paced e-commerce brand or agency
• Experience managing teams and collaborating cross-functionally
• Comfortable presenting marketing performance data to exec team

OUR BRAND

• Gains In Bulk

TRAVEL

Occasional travel (5-15%) may be required for on-location shoots, events, and expos.

PHYSICAL REQUIREMENTS

• Prolonged periods of sitting at a desk and working on a computer
• Light to moderate effort may be required during shoot days or event travel

COMPENSATION & BENEFITS

• Salary: $100,000 - $130,000(Based on Experience)
• Benefits:
• Health insurance
• Paid time off and company holidays
• Employee discount on Gains In Bulk products
• Opportunities for travel and professional development
• Access to gym and wellness resources

CAUGHT YOUR ATTENTION?

Thank you for your interest in joining our growing brand! If this position caught your interest, for best consideration, please send us your resume. Please email [email protected] with the Marketing Director - [YOUR NAME] in the subject line.