WE'RE DOUBLING DOWN ON YOUR FUTURE

• Competitive salary of $31.26/hr. with discretionary performance bonuses 2x a year!
• Complimentary meals and covered team member parking.
• Fully paid medical, prescription drug, dental and vision coverage for you and competitive premiums for your dependents.
• Employer-paid life insurance, long-term disability, and accidental death and dismemberment coverage. Flexible Spending Account options for health care expenses.
• Company-paid gaming licenses (Class B & Class A)
• Variety of additional voluntary benefits and retirement plans.
  
  
  

What You’ll Do

• Exemplifies MCR’s values and set a great example by always demonstrating excellent guest service and professionalism.
• Utilize the Preferred Players Club database and CMP to maximize and track promotions.
• Set up offers in applicable system software ensuring accurate content and timely delivery within budget.
• Create and manage direct mail production schedule and calendar.
• Create and maintain automated processes in player tracking system (i.e., CMP) for pulling mailing lists, creation of tag codes, monitoring/auditing and creation of prize codes.
• Build and maintain casino marketing dashboards and reports to evaluate the effectiveness of key attraction and retention programs.
• Proactively monitor and approve tag and prize codes are compliant with promotion rules, and levels.
• Consistently review player tracking system to identify player point roll off, missing/adjusting Free Play, merged and purged account verification, and verification of various other promotional activity and voids.
• Perform analysis on casino marketing programs and give recommendations on possible changes.
• Maintain accurate ban and applicable adjustments.
• Responsible for tracking expenses related to direct mail programs.
• Provide assistance to appropriate staff in regard to the Player Tracking System; including but not limited to Direct Mail redemptions, tracked casino play and other club awards.
• Keep current on all available training and/or updates available for SDS and or CMP System(s).
• Create reports and documents for use of the Marketing department for analytical and promotional purposes.
• Coordinate Direct Mail strategic efforts with Strategic Agency and Consultants
• Ensure the accuracy of all direct mail and promotional materials and rules.
• Field guest and team member inquiries related to direct marketing initiatives.
• Maintain data integrity of databases.
• Maintain promotional files and historical information.
• Promote positive guest relations in person, by phone and via correspondence, invitations, and direct mailings.
• Creates, maintains, and facilitates a positive and safe work environment; promotes positive team member relations and reports issues to the appropriate personnel.
• Perform other duties as assigned.
  
  
  

What You’ll Bring

• AA/AS or BS/BA Degree in Marketing or related field preferred.
• Five (5) years casino marketing database experience including player tracking, direct mail/marketing and analytics required.
  
  
  

How You’ll Be Successful

• Demonstrate proficiency and advanced skills in the use of Microsoft Office applications and exhibit proficient knowledge of player tracking and database software.
• Knowledge and skill in direct marketing processes, program analysis, maintenance, elasticity and adjustments.
• Exhibit proficiency in writing and executing intermediate to advanced SQL queries.
• Exhibit proficiency in advanced Excel skills - PowerPivot and Power Query
• Demonstrate experience developing casino marketing dashboards using visualization solutions like Power BI or similar.
• Ability to develop and maintain marketing automation software.
• Ability to normalize marketing related reports and analyses and recommend adjustments to marketing programs based on cost verses profit analysis.
• Knowledge and skills of direct marketing plans and activities.
• Ability to effectively communicate both verbally and in writing. Read, write and speak English fluently.
• Ability to stay organized and handle working on multiple tasks at the same time with speed, efficiency and attention to detail.
  
  
  

What To Expect

• Availability – Ability to work different shifts, holidays, weekends, and nights to support a 24/7 operation.
• Physical – Ability to maneuver in all areas of casino, ascent/descent from stairs, frequent standing, walking, sitting, reaching, stooping, kneeling, or crouching, and/or prolonged periods of time focusing on tasks. Ability to lift at least 25 lbs. May regularly need to lift/ move, push or pull up material or boxes necessary to the job function, with or without assistance.
• Environment – Exposure to environmental tobacco smoke (ETS) while working and traversing on the gaming floor.
  
  
  

MISSION

Our mission is to provide economic stability for our community by creating unforgettable entertainment experiences by inspired team members delivering exceptional guest experiences.

VISION

We exist to create unforgettable entertainment experiences!

VALUES

• Wisdom: Learn, Share, Grow
• Respect: Earn it, Show it
• Integrity: Earn Trust Through Honesty
• Fun: Bring Smiles to Everyone