State of North Carolina

Marketing Data Analyst

Raleigh, NC, US

Hybrid
Full-time
2 days ago
Save Job

Summary

This position is deemed eligible for hybrid telework under DNCR's Telework Policy. Click here to learn about employee perks and benefits Click here to see the Total Compensation Calculator This position is located at: 3700 Glenwood Avenue Raleigh, North Carolina 27612 Primary Purpose of Position: The North Carolina Symphony is seeking an enthusiastic team member to be part of our wonderful organization! The Marketing Data Analyst is a vital member of the Marketing & Audience Development Department and is responsible for providing consultative work requiring technical knowledge of marketing, sales, and promotional data. Responsibilities include gathering and analyzing patron transactional and engagement data to inform marketing strategies that reach ticket sales goals and develop audiences. Key Responsibilities include but are not limited to: * Working knowledge of marketing concepts and procedures. * Ability to analyze and interpret marketing and sales data to draw valid conclusions to inform marketing strategies. * Ability to gather pertinent data from a variety of sources and to present it orally or in various written formats. * Ability to deal successfully with a wide variety of people including stakeholders, staff, media and the general public. Position/Physical Requirements: * Must be able to work Monday through Friday, 8:30am-5:00pm and occasional evenings and weekends. Home - North Carolina Symphony To receive credit for your work history and credentials, you must provide the information on the application form. Any information omitted from the application form, listed as general statements, listed under the text resume section, or on an attachment will not be considered for qualifying credit. Qualified candidates must have or be able to: * Demonstrated experience performing marketing, communications and engagement strategies. * Demonstrated experience interpreting patron behavioral trends to build new audiences. * Demonstrated experience monitoring marketing campaign performance. * Demonstrated experience conducting A/B testing to optimize marketing efforts. * Demonstrated experience identifying and defining key performance indicators (KPIs). * Demonstrated experience recommending target audiences for promotional marketing campaigns. * Demonstrated experience collaborating across departments to increase patron loyalty. * Proficiency in Word, Excel, Outlook, and PowerPoint; experience with patron databases. Management Prefers: * Working knowledge of marketing concepts and procedures. * Skilled in analyzing and interpreting marketing and sales data to draw valid conclusions to advise marketing strategies. * Experience gathering pertinent data from a variety of sources and to present it orally or in various written formats. * Excellent interpersonal, verbal, and written communication skills * Ability to engage successfully with a wide variety of people including stakeholders, staff, media, and the general public. Some state job postings say you can qualify by an "equivalent combination of education and experience." If that language appears below, then you may qualify through EITHER years of education OR years of directly related experience, OR a combination of both. See of oshr.nc.gov/experience-guide for details. Bachelor's degree in marketing, business administration, crop science, animal science, horticulture, home economics  OR related area of assignment from an appropriately accredited institution  AND  two years of experience in the related field OR an equivalent combination of education and experience. Division Description: Founded in 1932, the North Carolina Symphony (NCS) is a vital and honored component of North Carolina's cultural life. Each year, more than 300 concerts, education programs, and community engagement offerings reach adults and schoolchildren in all 100 North Carolina counties-in communities large and small, and in concert halls, auditoriums, gymnasiums, restaurants, clubs, and outdoor settings. NCS is proud to expand access to audiences around the globe through concerts and educational offerings available through the digital space. The Symphony performs under the artistic leadership of Grammy Award-winning Music Director Carlos Miguel Prieto. NCS's state headquarters venue is the spectacular Meymandi Concert Hall at the Martin Marietta Center for the Performing Arts in downtown Raleigh, and the Symphony's service across the state includes series in Chapel Hill, Wilmington, New Bern, and Moore County, as well as the Summerfest series at its summer home, the outdoor Koka Booth Amphitheatre in Cary. NCS brings some of the world's greatest talents to North Carolina and embraces home-state artists from classical musicians to bluegrass bands, creating live music experiences distinctive to North Carolina. NCS is dedicated to giving voice to new art and has presented more than 50 U.S. or world premieres in its history. Committed to engaging students of all ages across North Carolina, NCS leads one of the most extensive education programs of any symphony orchestra in the country-serving over 150,000 students each year. In alignment with the curriculum set by the North Carolina Department of Public Instruction, the Symphony provides training and resources for teachers, sends small ensembles into classrooms, and presents full-orchestra in-person and online Education Concerts that bring the fundamentals of music to life. Music Discovery for preschoolers combines music with storytelling, and at the middle and high school levels, students have opportunities to work directly with NCS artists and perform for NCS audiences. The North Carolina Symphony gratefully acknowledges financial support from Wake County, the City of Raleigh, and the State of North Carolina. Mission Statement  Our mission is to be North Carolina's state orchestra-an orchestra achieving the highest standard of artistic quality and performance standards and embracing our dual legacies of statewide service and music education. Home - North Carolina Symphony Agency Description: The North Carolina Department of Natural and Cultural Resources (DNCR) takes care of the things that people love about North Carolina. DNCR manages over 100 locations across the state, including 27 historic sites, seven history museums, two art museums, five science museums, four aquariums, 35 state parks, four recreation areas, dozens of state trails and natural areas, the North Carolina Zoo, the State Library, the State Archives, the N.C. Arts Council, the African American Heritage Commission, the American Indian Heritage Commission, the State Historic Preservation Office, the Office of State Archaeology, the Highway Historical Markers program, the N.C. Land and Water Fund, and the Natural Heritage Program. The Department's vision is to be the leader in using the state's natural and cultural resources to build the social, cultural, educational, and economic future of North Carolina. Everyone is welcome. For more information, please visit www.dncr.nc.gov.  We encourage you to apply to become a part of our team! _____________________________________________________________________________________ The Department of Natural and Cultural Resources (DNCR) selects applicants for employment based on required education and experience and job-related knowledge, skills, and abilities without regard to race, religion, color, national origin, sex, pregnancy, gender identity or expression, sexual orientation, age (40 or older), disability, National Guard or veteran status, genetic information, political affiliation, or political influence. We are an Employment First state, ensuring that people with disabilities have equal opportunities to succeed in the state government workplace.  DNCR supports pay equity for women, establish paid parental leave for birth, adoption, and foster care, and implement fair chance policies. Join a team that welcomes, values, respects and supports all members of our work community.  Application Process Please watch our video here that walks you through each step of the application process.  Be sure to complete the application in full. Resumes may be uploaded with your application but will not be accepted in lieu of a fully completed application and will not be considered for qualifying credit.  "See Resume" or "See Attachment" will NOT be accepted.      Information should be provided in the appropriate areas, to include the following: Education, including high school and all degrees obtained, Work Experience, and Certificates & Licenses. It is critical to our screening and salary determination process that applications contain comprehensive candidate information. Answers to Supplemental Questions are not a substitute for providing all relevant information within the body of your application. To receive credit for the supplemental questions, you must provide supporting information within the "Work Experience" section of the application, to support your answers. If multiple applications are submitted to an individual posting, only the most recent application received prior to the closing date will be accepted. Applications must be submitted by 5:00 PM on the closing date. Due to the volume of applications received, we are unable to provide information regarding the status of your application over the phone. To check the status of your application, please log in to your account.  Upon the closing date, applications are "Under Review" and will be screened by Human Resources for the qualified applicants. The hiring process may take several weeks.    Degree/College Credit Verification Degrees must be received from appropriately accredited institutions.  Transcripts, and degree evaluations may be uploaded with your application.  If you have student loans, becoming a state employee includes eligibility for the Public Service Loan Forgiveness Program. Visit www.studentaid.gov to learn more. Veteran's and National Guard Preference Applicants seeking Veteran's Preference must attach a DD Form 214, Certificate of Release or Discharge from Active Duty, along with the state application. Applicants seeking National Guard Preference must attach an NGB 23A (RPAS), along with the state application if they are a current member of the NC National Guard in good standing.  Applicants who are former member of either the NC Army National Guard or the NC Air National Guard, with honorable discharge and six years of creditable service must attach a copy of the DD 256 or NGB 22, along with the state application. ADA Accommodations Consistent with the Americans with Disabilities Act (ADA) and the Pregnant Workers Fairness Act (PWFA), DNCR is committed to the full inclusion of all qualified individuals. As part of this commitment, DNCR will ensure that persons with disabilities, or known limitations covered by the PWFA, are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, please contact the person indicated below.    Employment Eligibility  It is the policy of the State of North Carolina and DNCR that all employees provide proof of employment eligibility (immigration and naturalization) on the first day of employment.   We participate in E-Verify (Employment Eligibility Verification System).  NEOGOV Technical Assistance If you are having technical issues logging into your account or applying for a position, please review the Get Help/FAQ's information on the website. If you are still experiencing technical issues with your application, please call the NEOGOV Help Line at 855-524-5627. CONTACT INFORMATION:  N.C. Department of Natural and Cultural Resources Division of Human Resources Angela Avant-Jones 109 East Jones Street Raleigh, NC 27610 Phone:  919-814-6670 [email protected]

How strong is your resume?

Upload your resume and get feedback from our expert to help land this job

People also searched: