Job Title: Marketing Analytics Manager (Hybrid)
Location: Newark, NJ (Hybrid)
Employment Type: Contract (W2)
Role Overview
BEPC is actively seeking a data-driven Marketing Analytics Manager to support a client’s retail business development and growth strategies. This hybrid position is ideal for a strategic thinker with strong business intelligence engineering experience who thrives in a fast-paced, cross-functional marketing environment. You will spearhead customized analyses that shape customer experience, content strategy, and marketing effectiveness.
Key Responsibilities
- Partner with marketing and product teams to evaluate performance, uncover trends, and propose actionable strategies.
- Lead the design and execution of A/B tests and other experiments to validate new business initiatives.
- Conduct complex data analyses using SQL, MicroStrategy, Tableau, Excel, and other BI tools to develop scheduled and ad hoc reports.
- Perform deep dives to diagnose issues, uncover root causes, and identify growth opportunities.
- Develop and present compelling data stories and business cases to senior leadership.
- Maintain clear definitions of business metrics and proactively support data interpretation for decision-makers.
Qualifications
- Bachelor’s or higher degree in data science, business, economics, information technology, statistics, or a related field.
- 5+ years in marketing analytics, business intelligence, or e-commerce strategy.
- Expertise in SQL and data visualization tools (Tableau, Power BI, etc.).
- Proficiency with Excel and presentation tools for reporting insights.
- Strong experience in A/B testing and experimental design.
- Advanced knowledge of Python; familiarity with R, SAS, Java, or C# is a plus.
- Working knowledge of Adobe Analytics.
- Previous experience supporting marketing or content teams.
- Excellent communication and presentation skills, with a strategic mindset and the ability to influence stakeholders.
Contract Details
- Type: W2 Contract
- Duration: 9 months (extension likely)
- Location: Newark, NJ (Hybrid)
- Pay Rate: $52.64 – $88.94/hr
- Benefits: Medical, Dental, Vision, and Life Insurance
About BEPC
BEPC Inc., founded in 2007, is a 100% employee-owned company providing top-tier consulting and staffing solutions across industries like technology, engineering, manufacturing, and project management. At BEPC, we are driven by innovation and a commitment to excellence. We take pride in fostering a collaborative and innovative environment where our team members thrive. With competitive benefits, including medical, dental, vision, and life insurance, BEPC is dedicated to supporting our employees' personal and professional growth.
How to Apply
If you are a skilled analytics professional ready to impact marketing performance with data-driven insights, we encourage you to apply. Submit your resume today and join BEPC’s exceptional network of professionals.