Our mission is to empower people to improve their lives by living our core values of:

Clients First - Own It - Believe It - Get Better - Got Your Back

Park Avenue Center provides evidence-based, gender-specific drug and alcohol treatment in south Minneapolis, Minnesota. First established in 1979, Park Avenue Center is a community-based program that proudly serves Minnesota’s less fortunate individuals in beautiful settings. Using evidence-based best practices, we have maintained a reputation for the highest quality of services at extremely low rates. Clients we serve typically struggle with multiple barriers including mental illness, homelessness, financial problems, legal issues, and an overall lack of emotional support. Utilizing a multidisciplinary approach, our staff includes Licensed Alcohol and Drug Counselors, Licensed Psychologists, Social Workers and a Registered Nurse. Our robust Mental Health Team allows us to help clients address their various needs. We take pride in the quality of our services and the magnificent environment we have created. As a result, we are able to live our mission!

I. Position Summary

While embodying the organization’s values, the Marketing and Business Development Specialist is responsible for planning, developing, implementing, and analyzing community relations campaigns, marketing efforts, and related events.

Ii. Essential Functions

• Builds and maintains relationships with external partners including, but not limited to, chemical health assessors, probation officers, child protection workers, social workers, clinics, treatment programs, and hospitals
• Develops strategy to increase external referrals to the company from professional referents
• Organizes community outreach programs and coordinates special events that will influence public opinion or promote services and ideas of the company
• Plans, develops, implements, and organizes events to advance the mission and goals of the company
• Creates and maintains social media platforms to influence community relations
• Drafts and distributes various content pieces that promote the company
• Selects positive publicity materials and distributes them through a variety of channels
• Responds to inquiries from community members and other interested parties; when needed, recruits a knowledgeable spokesperson or information source to assist
• Plans, coordinates, and executes special events and press releases
• Maintains record of community members and business partners, documents outreach initiatives and success rate of each event
• Achieve department and company vision and objectives through practice of Traction, including weekly meetings, quarterly goals, and accountability to the Operations Process
• Maintain a positive, professional, and ethical demeanor with clients and within the community while following a strict code of ethics
  
  

Iii. Knowledge/Skills

• Excellent verbal and written communication skills
• Excellent presentation skills
• Superior interpersonal skills and ability to work extremely well both independently and as part of a team
• Ability to work, plan, organize, and evaluate work in alignment with company values, goals, policies, and procedures
• Ability to evaluate cost of an initiative and compare it to the benefits for the organization
• Ability to work well under pressure and manage sensitive subjects with tact, kindness, and professionalism
• Proficiency in Microsoft Office programs
  
  

Iiii. Education/Experience/Abilities

• Bachelor’s degree in Communication, Public Relations, Marketing, or related field desired but not required
• At least two years of work in public relations or work in a related field preferred
• Experience in the addiction treatment marketing field or related healthcare marketing experience is desired
• Valid driver's license
  
  

Additional Information

Full-time or Part-time position possible. Primary hours would be M-F, days but occasional evenings or weekends would be required for events. This position starts out at a wage of $65,000-$80,000 annually, based on experience. We offer a competitive benefits package including generous paid time off.

Benefits

• 120 hours PTO accrued in year one, increasing each year
• 4% -401k match after 6 months
• Company-paid training,
• Employer-paid life insurance and short-term disability, contribution to medical,
• Access to dental, vision, voluntary life, and voluntary long-term disability.
  
  

Park Avenue Center is an Equal Opportunity Employer