Strategic Growth Partners provides both operations & strategic support to tribal 8(a) & commercial organizations. Our is seeking a highly motivated and client-focused Brand Strategy & Planning Manager to join our team. This role is essential for managing and executing successful brand campaigns for its portfolio companies within the US market.
The ideal candidate will excel at building strong client relationships, understanding their unique needs, and seamlessly managing the execution of media campaigns from strategy to completion. This individual will be a key point of contact for clients, ensuring clear communication and satisfaction throughout the campaign process. A strong understanding of the US media landscape is essential, and experience working with a media company or agency is a significant advantage. This role reports to the Associate Vice President of Brand Strategy.
Responsibilities:
Lead media planning and strategy development for brand campaigns, with a focus on broadcast television and integrated media solutions.
Act as the primary point of contact for clients, building and maintaining strong relationships while understanding their business goals and media objectives.
Develop and present strategic media plans, aligning with target audience insights, reach and frequency goals, and budget considerations.
Oversee the execution of multi-channel media campaigns, ensuring optimal placement and performance across TV, digital, and cross-platform integrations.
Work closely with media buying, sales, finance, and investor relations teams, ensuring campaign objectives are met and budgets are optimized.